ORS "I am more than my hair" Campaign Hits Atlanta for the 2013 Blogalicious Conference in Atlanta
Celebrity Panel Discussions with Bravo TV’s RHOA’s Star Cynthia Bailey and Bravo TV’s The New Atlanta’s Cast Member Africa Miranda
By: AW Media Group
The ORS #BlogaliciousFIVE Lavish Suite will take place in the Spring room at Hyatt Regency Atlanta. The three day event will feature two live styling stations with top hair care specialists giving tutorials, the ORS “Happy Hour” Lounge, electronic recharge station, sampling/gifting, interactive photo booth and celebrity panel discussion featuring super model and Bravo TV’s Real Housewives of Atlanta cast member, Cynthia Bailey, Reginald Mitchell a.k.a “Dr. Hair” and Bravo’s New Atlanta cast-mate, Africa Miranda. Attendees will be educated on various topics including hair diversity, beauty tips and more. Guests will also have access to the ORS Olive Oils Girls Childcare Suite located in the University room.
“ORS is very excited to be a part of the #BlogaliciousFIVE conference. The ‘I am more than my hair’ campaign is a perfect fit to not only share with our leaders in the digital world at the Blogalicious conference, but also their readership, friends and colleagues” states ORS Director of Communications, Deborah Smith.
ORS Lavish Hospitality Suite schedule of events will include:
Friday, October 4th | 4:45p - 5:45p (Spring Room)
Happy Hour with complimentary cocktails, styling stations providing tutorials, relax and recharge station, sampling and swag bags, ORS Olive Oil Girls Kids Suite (University Room)
Saturday, October 5th | 4:15p - 5:15p (Spring Room)
Celebrity Panel Discussion featuring RHOA’s star Cynthia Bailey, Bravo’s New Atlanta cast-mate Africa Miranda and Reginald Mitchell (Dr. Hair).
Cynthia Bailey will moderate a group discussion touching topics such as hair diversity, beauty tips and more.
Happy Hour with complimentary cocktails and live DJ, styling stations providing tutorials, interactive photo-booth, relax and recharge station, sampling and swag bags, ORS Olive Oil Girls Kids Suite (University Room)
For more information about ORS, please visit www.orshaircare.com.
Namasté Laboratories was founded in 1996 in Chicago, Illinois, and was guided by a mission to help women of color feel better about themselves, especially their hair. The company pioneered therapeutic "healing hair care" in their product lines such as ORS Olive Oil and other restoring remedies for issues like damage, hair thinning and hair loss to help women uncover their natural beauty again. Today, Organic Root Stimulator, the leading ethnic hair care brand has evolved to the simpler, more contemporary name and image, ORS, The One For Healthy Hair and they market leading brands such as Curls Unleashed, HaiRepair, Olive Oil and Olive Oil Girls. ORS is sold in 50+ countries globally, and in the U.S. at most fine beauty supply stores, mass market retailers, chain drug and grocery stores, and dollar stores. For more information please visitwww.orshaircare.com or call 1-888-Root-Stim (766-8784)
Blogalicious itself stands for growing a community that celebrated digital diversity and to serve as a supportive platform for its members to develop their social media presence, blogs, brands, and businesses. The yearly Blogalicious Weekend conference -the first and only event of its kind- is THE go-to destination for influential multicultural female social media enthusiasts from all over the world to collaborate, connect and uplift one another. Also integral to the Blogalicious charter is the desire to ignite a sense of unity within the multicultural blogging community as well as to educate marketers about the value of the demographics in today’s marketplace. To learn more please visit www. beblogalicious.com
About Cynthia Bailey
Super model Cynthia Bailey made a name for herself as she landed the cover of Essence magazine, which was her very first modeling booking. The gig proved to be successful, resulting to a booming modeling career including working with editorials such as Vogue, Elle, Glamour and Vanity Fair. Cynthia has also graced the runways of Paris and Milan, strutting Fashion Weeks and representing various brands like Maybelline and Oil of Olay. Additionally, she also ventured into show business as she landed roles on The Cosby Show, New York Undercover, and movies like For Love or Money, The Dark Power and Without You I'm Nothing. At present, Cynthia is starring on Bravo's The Real Housewives of Atlanta as well as opening her own modeling agency and fashion school- The Bailey Agency.
About Reginald “Dr. Hair” Mitchell
Dr. Reginald Mitchell is the Director of Education at NamastéLaboratories. Wearing many hats, Dr. Hair is a globally renowned healthy hair expert, ORS brand ambassador, motivational speaker, artistic director and Evangelist. Dr. Hair is responsible for conceiving the “I am more than my hair” campaign to promote hair and beauty diversity. Dr. Hair can also be found hosting ORS TV webisodes for “Dr. Hair Live” on orshaircare.com.
Angela Watts | Angela@awmediagroup.com | 678.637.0982
Andrea Hamilton | Andrea@awmediagroup.com | 404.447.9894