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Centel Media's New Editor-In-Chief: Quality Over Quantity
With the introduction of Matthew Shaffer as Centel Media’s new Editor-in-Chief, content produced by the company has changed for the better in both quality and quantity.
By: Centel Media
Gone are the days Centel Media's writers produced upwards of nine blogs a day. Now, Shaffer has stood by a new standard, one which focuses more on what's being written, than how much. With this new approach, only one blog will be uploaded by Centel Media per day, each tightly scrutinized by both staff writers and the Editor-in-Chief himself. CEO Jack Cola and Chief Operations Officer Danielle Steffenhagen have placed a lot of trust in Shaffer, giving him control over a crucial part of the company's appearance. But, with his quick success, Centel Media's appearance has never looked stronger.
Every blog posted by Centel Media focuses on helping those who wish to learn more about their online presence. With topics ranging from social media to online reputation, Centel Media's writers, and the Editor-in-Chief, want viewers to gain valuable knowledge they can use. The Editor-in-Chief assigns his writers projects that embrace their readers’ perspective, while providing them with information and advice about online matters that match the constant changes taking place each day.
But Shaffer's reach stretches even wider across Centel Media's public relations, working to further connect the firm to the public. Despite the often heavy flow of written material produced each day, Shaffer will not settle for anything that may shortchange his readers. His goal is not just to inform the public about the happenings at Centel Media, but to capture the online reputation management business and shape it into writing that can inform each and every reader about the things that matter most. At Centel Media, the point is never to deceive the public, but to provide them with an honest understanding of both Centel Media and the online reputation management business in general, so that potential customers or investors can make well-informed decisions.
CEO Jack Cola and COO Danielle Steffenhagen share the same vision as Shaffer. Each appreciate the individuals or companies that invest their time into Centel Media, and work close together to ensure that their appreciation isn’t left unheard. The staff behind Centel Media serves their guests first, so that anyone who reads material provided by Centel Media, if they're customers or not, will leave with a better understanding than they arrived. Shaffer takes pride in the words that reach the public. His determination and strength embodies the rest of Centel Media's staff, striving to do all they can to supply the best in quality.
Centel Media is widely heralded as the foremost online reputation company in the world. The firm was originally launched in 1980 as a public relations firm, but now provides tools and strategies for those wishing to seize control of their online reputation. After several years of publishing print press releases, Centel Media employees began publishing these releases online to improve reach and to better assist its clients. More recently, the company took that vision and expanded it. With its newest management, Centel Media offers a vast list of online reputation monitoring and defense services to individuals and brands alike. Centel Media is known for its standard-setting technologies as well as its proprietary strategies. The company's client list includes government bodies, noteworthy politicians, Fortune 100 companies, small businesses, doctors, dentists, lawyers, and private citizens.
Assistant Press Secretary,