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Follow on Google News | Candle-makers Respond to Consumer Toxicity ConcernsIn a preliminary survey, Objects with Purpose (oWp), a ‘wearable’ candle company, found that 3 out of 4 of its customers are paying attention to indoor pollution caused by many household candles.
By: Objects with Purpose A typical lit candle may contaminate indoor air by releasing carcinogenic (cancer-causing) Taking a random sample of candle users, oWp found that roughly half (45%) are heavy users, lighting candles 2-3 times per week. Eight out of ten responders purchase candles specifically for home use; candles are predominantly burned in living rooms and bedrooms. Most candle users (80%) are concerned about stress-reduction and, as word of toxicity spreads, more than half of all heavy candle users pay attention to the ingredients label. A heightened level of consumer awareness has created space for the non-toxic, organic, essential oil-scented, cotton-wicked, butter-filled candle. You can practically eat it. One such company is Objects with Purpose (oWp), the creator of a candle so pure it inadvertently became ‘wearable’ About Objects with Purpose: http://www.youtube.com/ Founded in 2010 by Ianthe Mauro, Objects with Purpose is an artisan candle company based out of Topanga Canyon, CA. After years of lighting candles, Ianthe learned that many were toxic and set out to increase awareness and design the purest candle possible. oWp candles are sold in over 80 stores nationwide. Media Contact: Ileana Kovalskaya 866-481-3362 www.objectswithpurpose.com End
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