Seven Months After iPhone Launch PicsArt Hits Lucky Sevens

SAN FRANCISCO - Sept. 5, 2013 - PRLog -- Mountain View, CA – PicsArt, Inc. (http://picsart.com/), the world’s premier, full-featured mobile photo editor, today announced that its social community for art and photography surpassed seven million registered users. The app also exceeded 77 million installs and has more than 70,000 daily views of its blog, which offers tips and tutorials for PicsArtists to help hone their artistic capabilities.

PicsArt also unveiled significant updates to its iPhone app—just in time for consumers to capture and create lasting mobile memories for back-to-school and holiday seasons. Updated features include:

PicsArt Camera: Now allows photo effects and masks to be applied live while shooting and includes a new zoom option, which is perfect for capturing photos of your child heading off to their first days of school.

Live Photo Effects (http://blog.picsart.com/post/how-to-apply-photo-effects-in-picsart-s-android-camera-a-step-by-step-tutorial): Consumers aiming to creatively capture that perfect family photo can add some immediate flare with tools like Live Masks (http://blog.picsart.com/post/6-step-tutorial-to-using-mas...), Color splash, Light Cross, Lomo, Poster, Pastel, Comic, Watercolor, Contours, Sketcher, Old Paper, Graffiti, Neon, Gouache, Holgart 1 & 2, Swirl, Mirror and Hue, which can now be used while capturing photos in real time.

Mirror Effect (http://blog.picsart.com/post/the-new-mirror-effect-an-eas...): Allows you to create a mirror image of all or part of your photos. The image can be reflected vertically or horizontally, allowing you to capture family milestones and holiday events in a unique way.

Clone Tool (http://blog.picsart.com/post/the-new-mirror-effect-an-easy-4-step-tutorial): Creates a way to copy a portion of an image, paint it onto another section and duplicate or erase specific objects by cloning a background texture and painting it over them, taking your digital scrapbooking skills to a new level.

“We are constantly releasing new feature updates so that our growing community can discover new ways to practice the art of mobile photography and digital drawing,” said Artavazd Mehrabyan, PicsArt’s co-founder and chief technology officer. “The latest iOS updates elevate PicsArt’s functionality to match the features that Android users have enjoyed since 2011.”

PicsArt also unveiled enhancements for Android users that create a more engaging user experience. Updates include a Color Tool, new Lens Flares, Doodle Frames, an upgraded user profile, the ability to enter multiple lines of text and an enhanced “undo” option. More details can be found, here (http://blog.picsart.com/post/new-android-update-doodle-fr...).

PicsArt is one of the top photo-sharing and art communities, clocking in three million daily unique visits and garnering about 200,000 new followers and 60,000 photo uploads a day. To learn more, please visit picsart.com, on Facebook at https://www.facebook.com/PicsArtPhotoStudio or on Twitter at twitter.com/PicsArtStudio.

About PicsArt

A division of SocialIn based in Mountain View, CA, PicsArt is a team of 35 passionate developers who shared a sheer frustration that no free photo app seemed to have a robust feature set. When PicsArt launched in November 2011, there were many great one- or two-tool apps, but there wasn’t a single free app putting everything a photographer could ever want in one place. PicsArt remedied this problem. A bootstrapped startup driven to profitability by its fiercely loyal community, today, PicsArt dominates the Android market for photography. PicsArt consistently ranks in the top 50 free apps from Google’s Play store, and with more than 77 million installs and growing at more than 5 million installs per month, PicsArt’s development has only just begun.

Contact:

Susan Frechette
PAN Communications for PicsArt
617-502-4300
picsart@pancomm.com
Twitter: @picsartstudio