GREAT FALLS, Va. -
Aug. 27, 2013 -
PRLog -- 500 BC today announced the launch of its much anticipated platform that sits at the intersection of gaming, social media, and personal development. This closely held new media start-up features a team of highly experienced global brand builders, technologists and icon-topplers from E*TRADE, Apple, Microsoft, MCI and World Wildlife Fund among others – all collaborating to create a disruptive game-changer in the world of entertainment media. Since the beginning of time, mankind has searched for meaning. 500 BC is pleased to offer the first online platform that provides users with timeless truths, tools and perspectives to guide them on their journey—all based on the collective wisdom of some of humanity’s greatest thinkers and deepest cultural traditions. More than a game, 500 BC serves as a personal mojo booster on demand by leveraging proprietary wisdom genome databases, an ancient knowledge algorithm, plus tireless insights provided by company irreverent spokes-boar, Boris, symbol of the warrior within. In this way, the site offers unique, real-time and tailored wisdom unavailable anywhere else. “500 BC is an online experience meant to help you live life better in the real world. As a nod to our fearless, quick-witted spokes-boar Boris, we call it living life ‘full boar’,” says 500 BC Founder and CEO Carol Phelan-Marsh. “In a world that is increasingly serious, segmented and trivialized, we all need a place to get connected to the best parts of ourselves and have a laugh.” “At 500 BC there is a great mystery unfolding, and our users are at the heart of it,” Phelan-Marsh said. “This fun, stimulating quest is designed to amplify three of man’s most basic and universal desires—personal exploration, play and social connections.”
500 BC’s target customers are the 100 million people who actively engage in social gaming every day. “Socrates warned us to ‘Beware the barrenness of a busy life,’ and this advice may be even more appropriate today than it was back in 500 BC,” Phelan-Marsh said, noting that while consumers are constantly bombarded with information, somehow the ‘real’ questions are never addressed. “When I get reminders from my social networks about posts I’ve missed that include things like
‘Bored waiting for my food at McRestaurant,’ those are 60 seconds of my life that I will never get back,” Phelan-Marsh continued. “500 BC is a personal pause button where users can take a break, lighten up, and at the same time, find authentic answers to things that matter.” To the great thinkers of 500 BC, everything was connected: mind, body, spirit, Earth and our cultural roots. Those connections have been diminished and modern man’s well-being – mental, physical, spiritual, emotional – has suffered because of it. Through daily quizzes and personalized content, 500 BC’s goal is to help users see a broader view of themselves and how they are connected to the world around them. “Think of 500 BC as ancient crowd sourcing,” says Phelan-Marsh, who served as head of global branding for E*TRADE, before leaving to create 500 BC. “Not only are you learning from the greatest thinkers of the ages, you’ll also be hearing from your very own ancestors.” The period 500 BC was the pinnacle of the Axial Age, when some of history’s greatest thinkers and civilizations emerged and changed the world. Confucius, Pythagoras, the Buddha, Socrates, Plato, Lao Tzu, Sun Tzu, Aesop, the Golden Age of Greece, the Persian Empire and the birth of the Roman Republic, the Celts of Europe, Olmecs and Mayans of the Americas, Nok of Africa, Scythians of Asia, Shintos of Japan, and Hebrew Old Testament writers all made their mark in and around 500 BC. “Our tablets today may be silicon and plastic instead of clay or stone, but the wisdom of the ages is still plenty relevant for this age. At 500 BC we believe that we all have it within ourselves to live life full boar. Your ancestors, the great thinkers and Boris are all here to help you on that journey,” said Phelan-Marsh. Move over horoscope, the Boar-oscope has arrived. A place to go every day and connect to the insights, words of wisdom and encouragement to fight life’s daily battles – with tusks.
About 500 BC, Inc. Why battle our way out of life’s challenges as if no one has ever been here before? 500 BC is a new media company that helps users apply the best of what’s been given from the past to meet the demands and possibilities of today. At 500 BC, users explore fundamental aspects of what makes them who they are:
mind, body, spirit, heart (includes Earth, community, ancestors), then tap into ancestral wisdom traditions buried deep in their inherited past. Insights and action steps are delivered using gaming principles and tools to solve real-life problems. For consumers interested in living life “full boar,” 500 BC provides a fun, clearly lit pathway. Learn more at
http://www.500bc.com. Contact:
pr@500bc.com
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