Local Online Visibility Introduces a Unique School Fundraiser That Can Help Save Lives

Aug. 23, 2013 - PRLog -- Just in time for the start of the new school year, Local Online Visibility has introduced their latest initiative, which is a unique school fundraiser that not only helps schools raise money but that may actually help save lives. The local Los Angeles marketing company has been helping schools and other non-profits generate funding through partnership programs and this latest initiative has the potential to be the most effective ever presented by the firm.

The new initiative is the I.C.E. Key Tag program. I.C.E. stands for “In Case of Emergency” and the key tag serves as both a billboard for local businesses and a potential life saving device for those who carry the key tag. According to Local Online Visibility producer Lisa Williams, the I.C.E. Key Tag is one of the most significant products they have offered to help nonprofits raise money. “I believe every parent and student should have an I.C.E. Key Tag,” said Williams. “This innovative product is something that all who possess it will keep close at all times. That’s because the I.C.E. Key tag is an emergency notification service.”

The I.C.E. Key Tag allows an individual’s emergency contact information to be put on one side of the key tag. In the event of an emergency, first responders can quickly identify the victim and notify the next of kin.  If the victim cannot speak for themselves, the I.C.E. Key Tag program’s free EMS Information Form, gives EMS personnel the information they need.

The reverse side of the I.C.E. Key Tag is available for local businesses to put their branding directly on the tag. That’s what makes the I.C.E. Key Tags such valuable advertising tools for businesses. Their logos, slogans and messages are visible many times during the day since parents and people in the community carry them everywhere they go. This sponsorship-partnership with local businesses also makes implementing the I.C.E. Key Tags fundraising program very simple for schools since the businesses take the lead in covering the upfront costs. Once the local business donates the key tags to the school, the school runs the simple fundraiser and sells the key tags to parents, students & the community.  The school collects 100% of the proceeds. For example, if a school has 1,000 students and each student sells three key tags at $5 each, the school raises $15,000 and gets to keep every penny.

When schools use the I.C.E. Key Tag as their fundraising vehicle, they are not only raising much-needed funds, but offering an important and potentially lifesaving device to the their students, parents and the community. To learn more about this unique school fundraiser go to http://localonlinevisibility.com/schools/ or contact Lisa Williams at 866.386.2636.