Entrepreneur CJ DiRoma - CEO Of Award-Winning Consumption Marketing - Leads BCC Branding Course

MOUNT LAUREL, N.J. - Aug. 19, 2013 - PRLog -- MOUNT LAUREL, NJ -- CJ DiRoma, CEO of the award-winning Consumption Marketing and founder of The asterism* Group, will share her expertise in personal branding, business branding and branding strategies for successful public and media relations campaigns during BRANDING: Marketing Your Business, a four-week Burlington County College, Mount Laurel Campus, course that kicks off Oct. 2.

BRANDING: Marketing Your Business will meet every Wednesday evening from 6 p.m. to 9 p.m. from Oct. 2 to Oct. 23. With a focus on lively discussions, creative visuals and the team challenge of branding a unique business, the four-week branding boot camp will showcase the cross-platform branding strategies required to be successful in today's competitive business environment. Consumption Marketing, a division of The asterism* Group, is the 2013 reader's choice for "Best Marketing Firm" in SJ Biz Magazine's BEST OF BUSINESS issue. The marketing firm is part of the award-winning creative services boutique that is The asterism* Group, which includes national event production firm Station Avenue Productions and design and styling firm, Little Flower Creative - two-time winner of the South Jersey Magazine "Best of the Best" designation for Interior Design.

"We are going to dig in and drill deep into what makes branding so vital," DiRoma shares. "This four-week course will be lively, engaging and entertaining as we debate what makes a branding campaign memorable, how businesses can leverage social media for branding greatness, why cross-platform branding campaigns are a mandate and what approaches to business branding are the most effective for optimal public and media relations awareness."

Now in its fourth decade, Burlington County College serves the people and business community of New Jersey's largest geographic county by offering programs from many accessible locations. Its two campuses in Pemberton and Mt. Laurel and two centers in Mt. Holly and Willingboro offer a full range of student services, as well as personal, cultural and recreational enrichment programs. Burlington County College, a comprehensive community college, provides all individuals access to affordable and quality education. For more information on Burlington County College, visit www.bcc.edu. Click here for BCC's complete Fall course catalog, http://www.bcc.edu/PDFFiles/crscatalogschedule/PPDFall2013.pdf

Consumption Marketing, a division of The asterism* Group, is a leading creative marketing and branding firm headquartered in South Jersey. For more information on Consumption Marketing, visit http://www.asterismgroup.com or follow Consumption Marketing on Twitter @rockinurbrand or LIKE! Consumption Marketing on Facebook.