Federal Trademark Registration Issued For Keeping It Local's Flagship Brand: Keeping It Local™

LOS ANGELES - Aug. 12, 2013 - PRLog -- Per the USPTO website (http://www.uspto.gov/), the trademark scope includes " IC 035. US 100 101 102. G & S: Providing a loyalty and reward program to promote the goods and services of others through distribution of rewards cards and administration of a rewards program through banks and merchants that rewards customer loyalty"

The firm's CEO, Oscar Bazan, remarks: "We know that our branding has a positive impact on local communities. Also promoting and protecting brand names on the Internet has become more important than ever.   For us, Keeping It Local™ means more than just a brand; it’s a way of life; it provides a community model that will have a positive economic impact. That is our mission statement and our goal is to take it nationwide!"

A trademark designation also communicates our intention to build a strong company to our ecosystem, clients, investors, and partners.  "Our partner credit unions and community banks will be leading the charge," Bazan says.  "In the last year, several of our partners including the Redondo Beach Chamber of Commerce and Visitors Bureau have embraced the Keeping It Local brand.  Intellectual property protection has always been important.  Now it's critical.  The Internet (particularly the search engines) influences more purchase decisions than any other medium in history of capitalism.  It's the first place your prospective customers look to buy something and the last place they check before making a final decision."

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