July 29, 2013
-- ZeGenie is proud to announce a major step forward in its international deployment strategy. ZeGenie will work collaboratively with leading education ministry officials, in conjunction with top-tier schools, to quickly deploy the entire curriculum of K12, in Chinese and in English.
"We have always viewed China as the upcoming market for high-quality content consumption,"
said Ramez Rafla, founder and CEO of ZeGenie. "Mobile usage has simply exploded allowing for the great majority of the young population to be continuously online. As a guarded market, Chinese consumers expect great content, and with ZeGenie, our educational partners have the tools and framework for scalable reach."
The team has already started working on the next titles to be released soon on web, iOS App Store, and select Chinese Android stores. With over 100 planned titles, covering 3 years of development, this is the largest digital educational content deployment in the region.
ZeGenie is actively looking for content to supplement existing development, and is currently reaching out to international top-tier partners with whom it has a working relationship. More partners to be anounced.
For more information: http://www.zegenie.com/news/china