Range Rover Wins Australian International Design Award

July 21, 2013 - PRLog -- Sydney, 31 May 2013

The all-new 2013 Range Rover (http://www.landrover.com/au/en/lr/all-new-range-rover/) has taken out the 2013 Design Award Best in category automotive & transport at the Australian International Design Awards. The announcement was made at a gala event in Sydney and makes consecutive wins for the Land Rover brand having taken out last year’s title with the Range Rover Evoque.

“Designing the next generation Range Rover, following over forty years of success, came with a huge responsibility to protect the DNA of such an icon,” said Gerry McGovern, Land Rover Design Director and Chief Creative Officer.

“Our design team worked incredibly hard to capture the elegant proportions and pure surfaces which have been a feature of the best Range Rover designs.”

The all-new Range Rover has a clean and elegant shape which is derived from a fresh new interpretation of Range Rover design cues.  While instantly recognisable as a Range Rover, the new vehicle takes a significant step forward with a bold evolution of the model’s iconic design language.

The judges commented that “It features a beautifully sculptured body with minimalistic design cures. Every element in this vehicle has been meticulously designed and detailed. This is refined design at its very best”

Presented by Good Design Australia, the Australian International Design Awards is Australia's longest running design recognition program. By rewarding companies that differentiate their products and services by design, the program aims to raise awareness of the importance of good design and encourage greater demand for well-designed products.

The all-new Range Rover will be a truly global car, available in over 160 markets worldwide.

Press Release: http://www.landrover.com/au/en/lr/about-land-rover/news-overview/rr-wins-au-international-design-award/

Editors Note:

-         Since 1948 Land Rover has been manufacturing authentic 4x4s that represent true 'breadth of capability' across the model range. Defender, Freelander, Discovery, Range Rover Sport, Range Rover and Range Rover Evoque each define the world's 4x4 sectors, with 78% of this model range exported to over 140 countries.

-         Land Rover is committed to addressing the challenges of climate change and since September 2006 carbon dioxide generated by Land Rover manufacturing activities and UK customer vehicle use has been balanced through an industry leading offset programme run by Climate Care.

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