Vending Carts Make Huge Profits

KLAMATH FALLS, Ore. - July 6, 2013 - PRLog -- The espresso cart is the perfect entity for the new millennium: like most things these days, it is fast, convenient and takes up less space. In a world where population is increasing and free time is becoming something of an anachronism, it would seem that opening an espresso cart, offering customers this kind of “quick fix,” would be a wise business decision.
Owning an espresso cart is one way to enter into the coffee business-or to expand a current operation-without the enormous investment of hundreds of thousands of dollars. It is possible to own a cart for $5,000 to $15,000, while for $15,000 to $30,000 you can purchase a kiosk (a more permanent structure, not on wheels). A cart owner needs to bring in just $250 a day to make a living-and a successful cart may generate as much as $700 a day or more. Carts are portable, so they can be set up in high-traffic spaces that a permanent retail operation cannot. And, if for some reason the location you have chosen doesn’t work out, you can easily move elsewhere. Finally, it arguably may just be the “next big thing.” Espresso carts are a novelty, and they are growing in popularity.
“Espresso carts fill a niche. “We don’t always want a white tablecloth dinner. Sometimes people just want to walk up, grab it and go. That’s the beauty of a cart. It’s just sitting there.”
And then there are the success stories .“A used car salesman came here and bought an espresso cart, and next time in he bought a kiosk for an inside mall location. The next thing I saw was his brand name of coffee on billboards and on the sides of buses. He now does his own roasting and owns coffee shops around the U.S.
Further proof of the popularity of carts and kiosks, SCAA membership by cart or kiosk operations jumped from 1% to 4.3% in the past year. But before an entrepreneur jumps on the bandwagon, there are a variety of issues to consider. Beyond basic retail savvy, there are elements unique to this type of business that must be accounted for.
Location Is Everything!

As for options in this respect-they are basically unlimited. Successful venues include shopping malls, hospitals, church functions, college campuses, high school cafeterias, food courts, restaurants, hotel lobbies, office buildings, street corners, casinos, health spas, parking lots, train stations, airport terminals, and hardware stores. Carts are now even being set up on military bases.
Obviously, the owners of most of these sites are going to charge rent. Luckily, they don’t often overcharge because they see the cart as an added-value benefit to their business, and it is often space they wouldn’t be using anyway. For instance, many cart owners are now finding hospitals to be a successful venue for their carts, because the hospital is happy to have such a service to provide-especially to their staff working long hours.
Office buildings and offices themselves are also popular. “Many companies are doing it not for the money but for the amenity. They offer the products at rock bottom prices or even give it away for free,”  Content to be able to offer this perk to their employees, companies sometimes won’t charge rent-in addition to providing the benefits of secured facilities, free electricity and steady traffic.
College campuses are places where there is heavy foot traffic-and a high level of interest. Young adults are statistically the fastest growing population of coffee beverage drinkers, with young adults aged 18-24 as the largest group of consumers of espresso-based beverages, cappucino, and iced or ice-blended coffee  
The wisest way to pay for space is through a set fee and not a percentage of profits. “If you are giving them a percentage, then they are into your books all the time. Make them an offer of a monthly fee and let them know you are also offering a great service to their customers.Another possible route is through location brokers, who already have locked in locations such as the lobbies of particular chains like Safeways or Walmarts, or department stores. For a monthly surcharge they allow cart owners to use the site.

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