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PLAN B Creatively Twisted Tapas Opens NYC Restaurant Not for the Gastronomically Timid
If Jim Jarmusch, David Lynch & Abel Ferrara decided to open a tapas bar it might look very much like PLAN B, New York's striking new Tapas experience. Media Contact Workhouse, CEO Adam Nelson via firstname.lastname@example.org
Interested media who wish to attend the media tasting on Monday, 27 May 2013 or schedule an interivew with Plan B owner Hemant Phul please forward your requests to Workhouse, CEO Adam Nelson via telephone +1 646. 205. 3540 or via email email@example.com for consideration.
Nolita's got the craziest tapas you've ever seen! Taking cues not from rustic farmhouse or some manor in Spain (like so may other tapas joints), but rather the "skateboard set" (combined with a little arty weirdenss that Dali would've twirled his mustache while praising), Plan B might be the most "eccentric and demented" restaurant you've ever been to, partly because they've got jars of octopus and sausages made from things Ice Cube is terrified of - ANDREW ZIMMER, THRILLEST
Plan B located at 244 Mulberry Street in the Nolita section of downtown Manhattan is dedicated to the union of contemporary Northern Spanish Tapas and an innovative beverage program both influenced by Barcelona and the Basque region. The cuisine, the culture, the sensibility, and independent spirit of both regions desire to both honor the past and begin their future. Plan B creates food and beverage menus in tandem, with the operation’s concept reflected both in dishes and in signature drinks, wine lists and beer selections. The restaraunt puts an eccentric and creative take on an urban tapas bar where culinary inspiration comes from seasonal local greenmarket ingredients and exotic imported Spanish items to comprise simple and flavorful dishes. The space features dozens of unique and striking elements such as custom-made tables, concrete floors, an imported stone and resin bar, soaring 20 foot ceilings with skylights, a bar created out of lava rock and Gaudi-inspired iron window panels. The design represents elements of rustic, modern, and irreverent ideas; the space and overall concept deliver an urban & raw undercurrent. Visit www.planbtapas.com
PLAN B: CREATIVELY TWISTED TAPAS
244 MULBERRY STREET NOLITA | NEW YORK CITY
MEDIA TASTING: MONDAY, 27 MAY 2013
TELEPHONE: +1 212.775.0111
WIth such a cheeky name, it's not surprising that this Nolita tapas joint isn't afraid to get a little naughty. The restaurant dispatches plates that are not for the gastronomically timid: A duck-heart duo of souffle and pate. python suasuage outfitted with vinegared onions; and seared bull testicals with Yukon-potato mash. The digs are as, ahem, ballsy as the do-you-dare-
FOOD FOR THE PEOPLE
The similarity that these two regions share is the fight for independence from Spain, the desire to preserve there language and culture and govern themselves. Plan B takes it's inspiration from this sentiment, and is expressed through the food, beverage program, and design & service. Breaking the prescribed and expected idea of a Spanish tapas bar, Plan B embraces, independence, freedom, creativity, and the spirt of the people. In ancient Spain when an animal was butchered, the prized cuts went to the church, and senate, and the wealthy, the 1%. What was left was deemed the fifth quarter, or the peoples food, hearts, liver, ears, & tail. Plan B's cuisine channels this practice by offering these items presented and prepared in a suitable and stylish fashion for a Nolita audience, though still grounded in the idea of feeding the 99%, albeit through the prism of a wonderfully demented sense of creative artistry and downtown style.
Designed by Sumesh Menon the environment evokes an urban Bilbao or Barcelona streetscape. Upon entering Plan B, guests find themselves surrounded by a forest of custom made ceiling and wall panels of cut olive branches. A brown leather banquette backed with horsehide lines a room of exposed brick, handcrafted chandeliers and handsome padded wood chairs. The walls are adorned with a custom-made mural that covers one entire wall with an enormous wall of graffiti art designed by Menon & inspired by the gritty beauty of Barcelona. A wall of tiles in the bathroom is illuminated from behind, while the bathroom doors use the traditional imagery of the Spanish rooster in a modern application. Plan B’s hammered iron wall boxes and chicken wire wine cabinets provide the room with a subtle edginess. The space features dozens of unique and striking elements such as custom-made tables, concrete floors, an imported stone and resin bar, soaring 20 foot ceilings with skylights, a bar created out of lava rock and Gaudi-inspired iron window panels. The design represents elements of rustic, modern, and irreverent ideas; the space and overall concept deliver an urban & raw undercurrent.