Inbound Sales Leads, Converting to Sale, US leads for Marketers

PLANO, Texas - May 6, 2013 - PRLog -- Follow up on sales leads is an important part of the sales cycle and how fast you respond to a lead will determine the success and failure of the sale. Most of the companies and sales team fail because they were late in responding to the inquiry and we should always understand that when we think of something the competitor would have already implemented it. So we should never underestimate the customer or our competitor.

Fast response time: In any sales speed is the most important aspect in closing a deal and the timing of the lead follow up will increase the strike rate. Customers (life insurance leads) have a tendency to look for similar products and prices of other companies but if you could build a rapport with the customer in the first call itself it will bring the customer come back to the first caller for the products. The customers will measure your professionalism when you call them within seconds of the inquiry and answer all their queries, the chances of closing the deal in the first call itself is very high. The companies which give the fastest response time have always had the first contact advantage to close the deal.

Need based selling make a difference: In this world of internet where customer can get any information on his finger tips it is necessary to align with the customers thoughts to close a deal. Customer should get the feeling that, yes this is the product I have in mind and this is within my budget. This can be done only by need based selling by aligning the customer’s thoughts with the sales person. A professional sales person will always ask open ended questions like what are the features he is looking into in that product, what is his budget and payment options he is looking into and so on. Once the sales person understands the customer requirements it becomes easy for him to convince the features of the product which the customer needs and closes the deal fast. In the sales world the traditional sales pitch is thing of the past and more and more companies are going for need based selling because the customers are more knowledgeable than us.

Help People Buy products by not selling:

According to sales leads vendors reviews, traditional selling was something customers had to face before the internet came to picture. In the new scenario when customers have all information about the product on their finger tips, gets frustrated when people do traditional selling and the chances of closing a deal gets lost. Companies that do not follow the new strategy of empowering the buyers tend to loose the order and the customer will buy the product from a seller who aligns with his thoughts. An ordinary sales person should ask at least some basic questions about the requirements of the customer before he shows the product. Once the sales person understands the customer needs he should validate each queries and the customer should feel that the features he wants is beneficial to him and that the company is offering those features in their products. Once the customer agrees to all the features he requires the sales person can ask what other requirements he needs to close the order there and then. Sales people should always ask intelligent questions to align with the customers thoughts and explain the advantages and benefits of each feature which the customer had projected so that the customer feels that he had made the right choice. If the customer is ignorant of the product it is always better to act as a consultant and explain to him feature by feature of the product and how it will be advantages to him and save money for him.

Sales Leads with full knowledge and research of the product is a reality in this new world and companies with the need based selling techniques and align fast with the customers thoughts tend to gain a major share of the competitors markets who still follow the old traditional selling methods.