Wild Mountain Fernie Enduro Launch

CALGARY, Alberta - April 16, 2013 - PRLog -- The team at TransRockies Events is proud to welcome Wild Mountain as title partner of the Wild Mountain Fernie Ultra and Enduro and announce the launch of the Wild Mountain Fernie Enduro in tandem with the Wild Mountain Ultra Solo and Relay.  

Wild Mountain (https://www.facebook.com/WildMountainCalgary?fref=ts) goes deep on the latest and greatest mountain lifestyle brands, by offering a range of styles and colours that are second to none.  Wild Mountain is the preferred destination for those who share a lust for the outdoors - and the premium mountain lifestyle that comes with it.  They strive to be the outfitters of choice for outdoor diehards, for those aspiring to become outdoor diehards, and for those choosing to bring the mountain lifestyle to their everyday fashions.   Locations in Calgary, Red Deer, Kelowna and Calgary.

The Wild Mountain Fernie Enduro (http://transrockies.com/wild-mountain-fernie-ultra-enduro/) will feature a pure format, 39  km route with four timed technical descents. Riders will be ranked in the enduro results - with only the descents timed, and in the cross country results - with a time for the entire 38.7km course. With four descents totaling 1,822m, the Fernie Enduro will offer a World Class Enduro experience. The route will feature four epic Fernie descents:

1. Verboten (http://www.bikefernie.ca/trails/verboten)

2. Project 9 (http://www.bikefernie.ca/project-9)

3. Red Sonya (http://www.bikefernie.ca/trails/red-sonja)

4. Roots Hyper Extension (http://www.bikefernie.ca/trails/roots-hyperextension)

Overall: 38.7 km, 1765m climbing, 1822m descents

Enduro is the hottest new format in mountain biking, combining the fitness of getting yourself to the top of the mountain in a fun and friendly non-competitive atmosphere, with a timed competitive descent ranking based on the rider's combined time over the designated downhill portions. The format is appealing because it exemplifies the mountain biking experience, fostering camaraderie on the climbs and adrenaline and friendly competition on the descents. Several top cross-country mountain bike pros are switching to racing enduro for the 2013 season.  

The Wild Mountain Fernie Enduro will run on Sunday, June 30th  and will follow the Fernie Ultra and Relay trail running event,  which runs on June 29th as part of the Wild Mountain Fernie Ultra & Enduro weekend. Racers will be treated to a premier event starting at Fernie Alpine Resort and ending at the Arts Station in historic downtown of Fernie. Enjoy beautiful and challenging bike trails, epic downhills, professional timing, an athlete pint glass, and an holiday Monday in Fernie for the great Canada Day activities. The Family is welcome too!

Registration for Fernie Enduro opens at noon on April 16, 2013. Registration is already open for the Wild Mountain Fernie Ultra at  www.transrockies.com (http://transrockies.com/fernie-ultra-trail-run-mountain-bike-and-relay/).

About the Host Community: Fernie is full of summer fun! Check out guided hiking and riding tours, cutthroat fishing in the Elk River, river tubing, countless lakes and an 18 hole golf course. Fernie Alpine Resort (http://www.skifernie.com/) features lift serviced hiking and mountain biking and a new aerial park! Island Lake Lodge (http://www.islandlakecatskiing.com/) offers a true alpine experience with award winning accommodations, dining, spa and hiking. As well, there is award winning dining throughout Fernie. There is even licensed child care! So bring the family and enjoy all that Fernie has to offer!