MOX Hosts Toolroom's 10-Year Anniversary Party Aboard Yacht

MIAMI BEACH, Fla. - March 26, 2013 - PRLog -- MIAMI BEACH, FL (March 19, 2013) - If a mobile 24/7 dance party on a bus wasn't enough to wow Miami, MOX has just announced a new form of entertainment to its Miami Music Week lineup: a 93-foot yacht which will host preeminent label Toolroom with DJ Mark Knight on Saturday March 23rd. The invite-only VIP event showcases ToolroomRecord's 10th Anniversary party with an exclusive introspective look into the label's history and the debut of their Toolroom Knights stage at Ultra. MOX will feature sets by Mark Knight and Idris Elba (from "The Wire") during the cruise.

The Benetti Delfino 93 yacht hosts the event, culminating the official launch of MOX TV into the electronic music scene in epic style. Mark Knight, on the heels of an epic two-hour set at Ultra Music Festival this past weekend, will play to a significantly smaller, more intimate setting in this invitation-only event, with a who's who roster of EDM business and talent slated to attend. "Beyond the glitz and glamor, MOX's presence in Miami this week is focused on solidifying and building relationships with artists and labels," said MOX's co-founder and CEO, Carter Laren. "It's not all about the party-Toolroom is a unique label with impressive international appeal, and we're just happy to work with them," he added. "That said, if it doesn't end worse than a Carnival cruise then I've failed as CEO."

The land-only portion of their MOX Miami Week excursion kicks off today, with the first of five bus takeovers featuring live DJ performances, starting with renowned EDM label Anjunabeats and front man Jaytech. Below is the entire roster of MOX Bus live performances that lead into Toolroom's 10-year Anniversary yacht experience on 3/23, which draws the week to a close.

TUESDAY 3/19 - Anjunabeats Bus Takeover with Jaytech, Norin & Rad, Maor Levi
WEDS 3/20 - Dirtybird Records Bus Takeover with Cluade VonStroke, Eats Everything, Catz & Dogz and Kill Frenzy
WEDS 3/20 - 1605 Bus Takeover with Umek, Stefano Noferini and Pleasurekraft
THURSDAY 3/21 - Revealed Records Bus Takeover with Hardwell, Dyro, Dannic
THURSDAY 3/21 - SMOG Takeover, 12th Planet, Flinch, Truth Clicks & Whistles

ADDITIONAL DETAILS ON THE MOX ROSTER OF ARTISTS AND LABELS:

REVEALED:  Dutch icon and #6 DJ in the world-Hardwell-along with his comradesDannic & Dyro, take us on a Revealed Recordings journey through Miami from their label showcase at Mansion to Hardwell's main stage appearance at Ultra... and everything in between.
DIRTYBIRD:  Seasoned house collective Dirtybird Records take the MOX BUS on a personal excursion around their favorite Miami hangouts hosted by Claude VonStroke and featuring live sets by Claude, Eats Everything, Kill Frenzy, Catz n' Dogz!
ANJUNABEATS:  Above & Beyond's iconic and globally renowned Anjunabeats label showcases exclusive DJ sets from three stars of the recent iTunes #1 Dance Album "Anjunabeats Volume 10": Norin & Rad, Jaytech and Maor Levi.
1605 MUSIC THERAPY:  Follow European techno legend and 1605 honchoUMEK alongside labelmates Pleasurekraft and Stefano Noferini as they explore dance music's deeper side while gearing up for their sold-out 1605 label night in Miami.
SMOG:  The definitive American bass music crew takes over the MOX BUS featuring live sets from 12th Planet, Flinch, Truth, Clicks & Whistles, and surprise cameos by some of the scene's biggest names.

For a full line-up and schedule of MOX events during Miami Music Week visit: http://mox.tv/bus

About MOX:

MOX spent 2012 amassing a large catalog of exclusive interviews and coverage of EDM festivals and artists before acquiring Cull TV and rebranding as "MOX." Launching in 2013, MOX is now an online and mobile music "television" network focused on electronic dance music. On MOX.TV you'll find a music news program every hour with a real-live host, along with a 24/7 stream of latest music videos, VJs, artists interviews, and live sets.  The concept of MOX is simple: bring back music television, and put it where everyone already goes for music and videos: online.