Ben Anderson Presents Mobile Marketing Strategies for Dealers At the 2013 Automotive Boot Camp

EATONTOWN, N.J. - March 24, 2013 - PRLog -- EATONTOWN, NJ – Ben Anderson, President of AutoMotionTV Dealer App, which develops innovative mobile marketing solutions for the automotive industry, will lead a mobile marketing workshop at the 2013 Automotive Boot Camp The fourth annual conference takes place May 14-16 in Philadelphia and features over a dozen industry thought leaders presenting the latest and most successful trends in automotive digital marketing.

Ben Anderson is a national speaker on mobile and emerging technology.  His workshop at the Boot Camp, “Mobile is Massive. The New Customer Communication Channel,” will explore the changing face of mobile marketing and how it is changing the auto shopping process.  Attendees will be able to discover how much of their customer base is using mobile in the shopping process, how to raise their mobile marketing presence and how to capture and convert mobile shoppers in 2013.

Ben’s workshop is under the ‘Analytics/Website’ learning track.

The 2013 Automotive Boot Camp features the exclusive “Learning Track System” developed by First Class Educators.  The system presents classes broken out by different categories, or “tracks” that allow attendees to laser focus on topics that are priority and pertain most to them and their dealership.

This year’s tracks include:

1.     Advertising

2.     Analytics/Websites

3.     CRM

4.     Management

5.     Sales

6.     Service/Retention

7.     Social/SEO

8.     Video

More information about the learning tracks and available classes can be found online at http://www.automotivebootcamp.com/schedule/learning-tracks/

The 4th Annual Automotive Boot Camp is organized by First Class Educators.  The event will be held on May 14th, 15th and 16th at the Sheraton Philadelphia Downtown Hotel.  For more information, visit http://www.automotivebootcamp.com or contact Carrie Hemphill at 908-601-6475.

About First Class Educators

First Class Educators (FCE) offers high impact digital marketing education, private or partnered events and a variety of consulting opportunities for all industries throughout the US and Canada.  

Featured national and upcoming events include AutoCon, Digital Marketing Strategies Conference 2014 and the Digital Marketing Blitz 2014.

FCE also offers the Automotive Internet Program, an intense online training program that provides certificates in Digital Marketing and Social Media for dealership employees across the US and Canada as well as private partnered events with top vendors and industry leaders.

http://www.firstclasseducators.com/

Media Contact:

Carrie Hemphill

Managing Director

First Class Educators

732.734.6993

carrie@firstclasseducators.com