Why Live Chat Is A Must Have For Business Website?

HANOI, Viet Nam - March 15, 2013 - PRLog -- As you see nowadays, communication is changing fast. Business is also finding new way to communicate with their customers. Chances are, you’ve come across live chat somewhere by now. It’s considered a must have tool when it comes to online business.

       What are the advantages? Why is it important factor for the success of e-commerce website? Here are reasons why you should look to add live chat capabilities to your business website. It would be one of the best investments that you can ever make

1. Save time with multiple chatting
        Live chat has the ability to allow you connect and chat with as many customers as you can at the same time. While with telephone or email supporting, you can only reply customer one by one, you can use the live chat software to talk to more than one customer at once. It also means that, with the same amount of time, the amount of supported customers dramatically increased, your work efficiency accordingly improved.

2. Save money on supporting center
      The actual live chat software is very inexpensive, even you can you free version. Moreover, while allowing your employees to do multiple tasks at once, live chat helps you to reduce expense on hiring staffs, as well as cut down expense on phone support.

3. Quick and easy to install and use
     Installation is usually quick and in less than half an hour the live chat application will be live and ready to use. You can try some live chat software such as: www.Subiz.com, Olark.com or Zopim.com. All you need to do is to copy and paste a provided code to your website - really quick and easy.

4. Get information and feedback from customers
     While chatting, you get the feedback from customers, know what they like or don’t like, or how they evaluate your service. Besides, you can gather lots of information from customers that may be helpful when you start to formulate your marketing campaigns or analyze for new strategies. For examples, when you choose Subiz live chat, it provide you some smart tools in which you can know your customer personal info (pre-chat survey), real time info (customer’s country, IP, City, language, traffic source...), etc

5. Tap into customers’ pain point and increase satisfaction
     A customer’s frustration or need that has yet to be filled is called a pain point. Live chat provides immediate access to customers’ pain points and help you to turn these pain points into profits.
      While With telephone support, your customers may sit on hold for hours while getting angrier by the minute or With email support, they might have to wait days or even weeks for a response, live chat give them immediate response and support. Usually, customers have many questions need to be answered before deciding to buy a product. But if their pain points  are not filled with satisfied answers, they may click away without purchase anything. In this way, live chat is a worthy investment to stop customers leaving your site.

6. Increase online sales and revenue
      By increasing customer’s satisfaction score and engaging more customers into live chat, you have good chances to meet customers’ need and turn visitors into buyers. The number of shopping cart abandonment will be reduced as a logical result when you can make use the advantages of live chat software.