GHM Strengthens Sales and Marketing Force

SINGAPORE — Upscale hotel management group GHM has reinforced its sales and marketing foundation by adding a pair of seasoned industry professionals to the mix.
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March 5, 2013 - PRLog -- SINGAPORE — Upscale hotel management group GHM ( has reinforced its sales and marketing foundation by adding a pair of seasoned industry professionals to the mix.

Last week, Katharina Kustos assumed the role of director of sales and marketing for both The Chedi Club Tanah Gajah ( and The Legian ( on Bali, while Debbie Chee took over the same responsibility for The Nam Hai ( in Vietnam.

Kustos, who grew up in Germany and holds a masters degree in Tourism Studies from the University of Dortmund, moves to Indonesia from Dubai, where she spent six years working in sales positions for the Jumeirah Group and, most recently, Park Hyatt Dubai.

Kustos will focus on strengthening the positioning of GHM’s Bali properties, which are already among the most reputable retreats on an island that attracted a record 2.9 million foreign tourists last year.

The Chedi Club Tanah Gajah ( in mountainous Ubud has tallied a number of accolades since appearing on Condé Nast Traveller’s annual ‘Hot List’ in 2005, including the current top spot on TripAdvisor’s list of the best hotels on Bali.

The Legian ( on Seminyak Beach, with its 68 sea-facing suites and singular three-bedroom Beach House, recently won one of eight ‘Commitment to Quality’ awards from the Leading Hotels of the World, a collection of more than 430 of the world’s finest hotels, resorts and spas.

A native of Malaysia, Chee has resided mostly in Vietnam since 2000, when she was appointed assistant director of sales for Hotel Equatorial Ho Chi Minh City.

She was also instrumental in getting Le Meridien Khao Lak back on the map after the 2004 tsunami and opening the Sheraton Nha Trang Hotel & Spa in 2010.

Chee’s charge is to build upon The Nam Hai (’s considerable reputation in Central Vietnam, which is experiencing tremendous tourism growth and attracting more international hotel brands.

“With Debbie and Katharina on board, we’re in a position to progress in the direction — and at the speed — that GHM wants to grow and expand,” said Clement Koh, GHM’s vice president of sales and marketing. “They are seasoned hands who have impressed us with their ability to grasp our vision for the hotels as purveyors of style and sophistication. They are a perfect fit.”


Established in 1992, GHM (General Hotel Management Ltd.) is known for conceptualising, developing and operating an exclusive group of hotels and resorts. With an expansive portfolio and more projects in the pipeline, GHM prides itself in providing guests with an unrivalled lifestyle experience.

Each GHM property is an original. A symbiotic relationship between the hotel and the local culture enables GHM to provide guests with a genuine, close-up experience of the best each destination has to offer. The signature GHM style melds contemporary interpretations of Asian designs and distinctive local touches to create inspired, memorable spaces.

GHM’s portfolio includes:

The Legian Bali, Indonesia (

The Club at The Legian Bali, Indonesia (

The Nam Hai Hoi An, Vietnam (

The Ananti Kumgang Mountains, North Korea (

The Chedi Club Tanah Gajah, Ubud, Bali, Indonesia (

The Chedi Muscat, Oman (

The Chedi Chiang Mai, Thailand (

GHM properties currently under development (

The Aayu Mumbai, India

The Chedi Club Suzhou, China

The Chedi Andermatt, Switzerland

The Chedi Tamouda Bay, Morocco

The Chedi Qutub, New Delhi, India

The Chedi Nusa Penida, Bali, Indonesia

The Chedi Tomakomai, Hokkaido, Japan

The Chedi Khorfakkan, Sharjah, UAE

For more information, please visit or contact:

Jim Sullivan — North America

T  (1) 207.318.2236

Scott Resch — Australia, New Zealand

T  (1) 435.602.0825

Karryn Miller — United Kingdom

T (91) 77384.14595 (

Esther de la Cruz — Southeast Asia & East Asia

T (84) 167.736.3727
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Tags:Ghm, Bali
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Location:Hue - Hue - Viet Nam
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