Feb. 21, 2013
-- Chantilly-area residents and businesses searching online for air conditioning service or heating repair will soon be able to find what they need faster and easier. This improved online access is the result of an Internet marketing campaign initiated by Mannix Heating & Cooling, LLC, in conjunction with SEO leader Prospect Genius. Through a series of search engine optimization techniques, the Chantilly HVAC contractor is gaining visibility and prominence on search engine results pages. Now when local property owners search online for services like heating repair or water heater replacement, they're more likely to encounter Mannix Heating & Cooling's Web site in the results returned for those search queries.
Many HVAC contractors and other service businesses are realizing the value of search engine visibility. With the majority of consumers relying on the Internet to help them make purchasing decisions—about 60% according to the Pew Research Center—businesses need to position themselves for easy access via Internet searches. By working with Prospect Genius to maximize its prominence on the search engine results pages, the Chantilly HVAC contractors at Mannix Heating & Cooling are hoping to be found online by more locals looking for air conditioning service, heating repair, or water heater replacement.
Matt Gallo, a spokesman for Prospect Genius, comments that SEO helps make the Internet more user-friendly for search engine users. Gallo says, "Searching online for things like furnace repair, heat pumps, or oil-to-gas conversion can often be time consuming and frustrating. By helping Mannix Heating & Cooling appear higher in the search engine results for those types of queries, we're also simplifying the search process for locals needing things like furnace repair or air conditioning service."
Mannix Heating & Cooling is an HVAC contractor in Chantilly. Established in 2010 to provide local homeowners and businesses with a variety of essential HVAC services, the company's offerings include water heater replacement, heat pump repair, and oil-to-gas conversion.