Lavish USA Adds Beverage Industry Expert to Grow Distribution

Feb. 19, 2013 - PRLog -- Fullerton, CA—Nammarico Corp. the USA importers of Lavish ready-to-drink cocktails, has retained CYM Management to assist the company in growing product distribution in the United States.  CYM’s President, Dan Holland, said, “Lavish is perfectly positioned for the active lifestylers who like great tasting cocktails, the confidence of consistent quality and the ease of one simple handling.  We are pleased to have been selected to work with this classy brand.”

Holland brings a wealth of experience to the Lavish team.  He is a seasoned beverage distribution executive whose previous management experience was as President/CEO of The Rising Beverage Co., (Activate Drinks), a vitamin enhanced functional water company.  Prior to that, he spent 6 years with Haralambos Beverage Co. and 27 years with Mission Beverage Company, including twelve as its President.

He is an industry advisor for the First Beverage Group and has served on the distributor councils of many of the largest beverage companies in the world, including Coors Brewing Co., Heineken, Guinness, InBev, and Glaceau.

Lavish products are made in Austria.  They are currently available throughout Europe and Asia and, “They have just received approval for several other countries,” said Zed Nammari, President and CEO of Nammarico.  “Lavish cocktails are unique.  The mixes are flavorful and do not contain caffeine, taurine or vitamins.  Our flagship vodka cocktail is based on smooth, triple distilled and triple filtered vodka.”

The USA product line includes a Vodka Cocktail, Whisky & Cola Cocktail, Gin & Tonic Cocktail, “Extreme” 21% Vodka Cocktail and “Bomb” Herbal Cocktail.  The first shipments arrived in the USA in late November and the company is currently building distribution.  More information is available at www.drinkLavishUSA.com.  Inquiries should be directed to info@nammarico.com or by calling (562) 804-9443. Visit the Lavish booth #819 at the Nightclub & Bar (NCB) show in Las Vegas, March 19-21.

About LAVISH
Lavish was created with the intent to simplify the consumption of famous alcoholic mix drinks in one simple handling while maintaining constant quality.  Available in original LAVISH Cocktail flavor 11% and 18% alc/vl, Whisky & Cola Mix, Gin & Tonic mix, LAVISH Bomb Herbal Mix, and the latest addition Absinthe flavored LAVISH Cocktails.  Lavish is consumed at its best when served chilled or on the rocks.  Made in Austria and imported in the USA by Nammarico Corp.  For more information visit www.drinkLavishUSA.com.

About Nammarico
Nammarico  Corp., a California based importer, has obtained the exclusive rights for the United States distribution of the Lavish branded product line of ready to drink cocktails.  
Nammarico Corp.
info@nammarico.com
www.drinklavishusa.com
(562) 804-9443
501 W. Valencia Dr. Suite F
Fullerton, CA 92832