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DotShot.com Buys Out Reputation Management Firm
Reputation Management Company, DotShot.com, buys out competitors in an effort to increase market share. DotShot buys network of Reputation Management sites and marketing database from large reputation management firm.
DotShot.com is not buying the company to revamp it exactly and in fact they are not buying the business altogether, they are purchasing the domain name, micro domains, web properties, blog networks, marketing lists, and proprietary tracking and fulfillment software that the previous outfit has used to help over 1500 clients since 2009. Within this deal DotShot will have full rights to use the marketing database which contains over 30,000 email contacts and leads of businesses and individuals that are in need of Reputation Management services. Previous clients of the firm throwing in the towel will not be serviced by DotShot under any agreements that they had in the past with the other firm.
Under a contractual agreement DotShot is not allowed to disclose the name of the company they purchased however it will become apparent once the old clients of the purchased firm receive contact and once the company puts out an official press release about the transaction.
Reputation Management services are more in demand today more than ever with the explosion of user generated content, online newspapers, mug shot websites, review sites, and social media sites like twitter and facebook. All of these new venues create a gauntlet of negative online web chatter that can only be combated with effective online reputation management.
DotShot.com http://www.Dotshot.com is no stranger to online reputation management and search engine optimization as they have been behind the scenes since 2008 providing fulfillment services to other reputation management firms. The company consists of about a half a dozen technicians that dedicate most of their waken hours online battling negative content for clients. DotShot has a comprehensive price structure that allows users to pay a monthly fee for service starting at $99 per month for individuals and also offer custom priced campaigns for larger clients.