Feb. 15, 2013
-- In year 2012, four point survey commissioned by hotel business travelers on “activity that occupies the largest share of travelers’ time at a hotel”. Option that top ranked activity includes “hanging out at the hotel bar or restaurant with colleagues or business partners” with 42.88 % responses. Other options include, going to the gym (38.97 per cent) or spa (37.54 per cent) or shopping (34.16 per cent). A total of 6,000 business travelers globally participated – 1,000 each from the USA, the UK, China, India, Germany and Brazil.
Business travelers are in real need to connect on the road – both virtually and in person. 64.42% of business travelers confirm they stay in touch with contacts whom they have met on a flight or at a hotel. Another report revealed that business travelers prefer separate flights (61.13%) than their colleagues. Although once they reached hotel, they may be happy to toss back a brew with a co-worker but not flight.
Our survey results reveal that road warriors are social, preferring to network or to relax in the company of colleagues rather than just enjoying solitary pursuits,” said Brian McGuinness, Senior Vice President, Specialty Select Brands, Starwood. He emphasized on the fact that guests need to be productive and comfortable on the road and that includes creating opportunities to connect socially through brand-wide programmers like Best Brews, which invites guests to gather over a great local craft beer when the work day ends.”
According to the report, Americans are the most frequent business travelers (36.36 per cent), with an average of more than ten trips per year for. Conversely, Chinese travelers are least likely to have more than ten annual trips on an average with only 7.07 % of respondents at that level. But Chinese and Indian business travelers socialize more. Chinese business travelers like to share a flight with their co-worker (49.5 %), and over 70 % stays in touch with someone they met on the road. Indian road warriors are also prefer to hang out with their colleagues at a bar or restaurant (61.05 %) and most likely to catch up with friends who live in town (52.63 %). Lastly, around 31 %, Brazilians are the least open to travel with colleagues, out of which 53.62 % reported that they do not want to worry about anyone else. So Brazilians are also the least likely to hang out with colleagues at a bar or restaurant (30.93%).
Information is also available in our french website : http://www.evoyageseninde.com