Media Partners, Inc. Launches Into February 2013 Sweeps with Seven Television Stations

Jan. 31, 2013 - PRLog -- February sweeps are January 31st – February 27th. During this 4-week time period television stations are “measured” for audience strength.

“We’re excited that MPI continues to grow this segment of our business. We have developed a real expertise in the television market and stations appreciate what we bring to the table” said Sal Conino, partner at MPI.  

MPI’s television stations are WBXX-TV (CW) in Knoxville, TN, WLFL-TV (CW) in Raleigh, NC, WRDC-TV (My Network) in Raleigh, NC and WSET-TV (ABC) in Lynchburg, VA. The newest station group for MPI is in Tri-Cities, TN; WCYB-TV (NBC), WCYB-TV2 (CW) and WEMT-TV (FOX).

‘While Prime Time is the area where we see the greatest number of viewers for the shows that we market, it’s exciting to influence daytime, fringe and prime access day-parts with co-op friendly shows like:  The Big Bang Theory, Rachael Ray, Katie, Dr. Oz, Live with Kelly & Michael, House of Payne, Judge Joe Brown and Entertainment Tonight…to name just a few,’ said Nancy Bono, partner at MPI.

About Media Partners, Inc. (MPI)

Founded in 2000, Media Partners, Inc. is a media marketing agency offering mindful strategies, results-based creative and smart media solutions. Located in Raleigh, North Carolina, MPI is a media company that understands marketing, not a marketing company that tries to understand media. To learn more about MPI and mindfulmediamarketing, visit www.mediapartners-inc.com or call (919) 781-0433.

Media Contact: Sal Conino

Media Partners, Inc.

919-781-0433

Sal@mediapartners-inc.com