Celebrity Makeup Artist Launches Social Media Beauty Collection and Web Series

Jan. 28, 2013 - PRLog -- Beauty socialite and celebrity makeup artist Mia “Mimi J” Johnson, has successfully positioned herself as an accomplished artist, brand influencer and beauty professional. As her impact on the industry grows, Mimi J strives to provide social engagement for industry enthusiasts and professionals alike, organizing social platforms for discussion, sharing and inspiration. Fashion and beauty tips, techniques and celebrity looks will be the illustrative entertainment on the industry’s newest social media experience, “Beat & Snatched”.

Beat & Snatched is a multi-platform social experience, led by Mimi J featuring some of her celebrity makeup artist friends, clients and fashion stylists. The platform is an in-depth look at the behind the scenes of the industry’s most sought after professionals, personalities and artists. The experience begins on the branded YouTube site with videos, giveaways, and features, then moves to the respective “Beat & Snatched” social profiles, for an even closer look at product use, style trends and exclusive deals.

Fashion and beauty industry enthusiasts are invited to join the “Beat & Snatched” movement, by shopping the brand’s apparel line, “The Social Beauty Collection”. The line is a curated collection of fashion tees, sweatshirts, and tanks, which pay homage to some of our most favorite industry and social media hashtags. The collection and web series will launch and be available for purchase on March 1st, with a pre-sale and sneak peek on February 1st at www.beatandsnatched.com.

Mia “Mimi” Johnson is a trained professional and celebrity makeup artist based in Atlanta, GA. Mimi is trained and skilled in the areas of airbrushing, tradition makeup application and body painting. For more information on Mimi, visit www.mimijonline.com.