Is “sms Traffic Herding” The Future For Marketing?

East Anglian Technology Company Liquid11 Think They Can Cut Through Marketing Noise With A Highly Targeted Solution
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Lowestoft - Suffolk - England


Jan. 21, 2013 - PRLog -- On the surface SMS Traffic Herding acts like any other bulk SMS sender, sending marketing or informative text messages to a company’s client base.  However, the cleverness starts once the customer clicks on the link within the message. SMS Traffic Herding will then return to the sender the brand, model and operating system of the device the SMS was received on.  This information is then mapped in real time back to each individual customer.

Individual users’ handsets can be logged for future campaigns, so if you need to promote your latest iPhone or Android App this service would enable you to target specific handsets only.  Statistics such as the proportion of Apple users, the most responsive users, the best header to use and the best time to text all contribute to a highly targeted marketing campaign. Couple this with the use of dynamic fields such as a customers’ first name and a phone number cleaning process which removes any dead numbers and you have a very comprehensive and targeted service.

So, if you just need a bulk SMS solution to drive traffic to a website or landing page, address your existing client base, or if you need to get your App in the top 10 iTunes download chart then SMS Traffic Herding could help. Don’t worry if you don’t have a list of customers; SMS Traffic Herding can also supply you with a list of opted-in specific handset users.

With a smartphone in every pocket and spam emails filling inboxes daily, the nature of this marketing medium seems set to evolve and if you’re not targeted in your approach to your customers you’re probably going to miss them.

You can demo the service using your own number on the website: ( is a product of is a technical ideas company based in Suffolk that specialise in telephony and consumer data.
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