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American Honda Reports Record Sales for November
The Civic and Acura RDX lead the pack with record-breaking numbers.
US sales for American Honda vehicles during the month of November were 116,580, which is an increase of 38.9% over sales for November 2011, with the Honda division of the manufacturer accounting for 104,334 of those vehicles. That means that vehicles carrying the Honda badge increased even further over 2011, to the tune of 41.0 percent.
The Civic, a segment leader, broke their record for November sales established 22 years ago by selling 30,075 vehicles, a 75% increase over the previous year. Sales of Honda's popular compact car have never been particularly low, but this much of a gain in simply a year is quite significant.
Which makes sales of Honda's family-friendly sedan, which are up 82% from 2011, even more noteworthy. The Honda Accord sold 26,248 units in the month of November.
Not only are these two Honda mainstays breaking records, but the automaker’s crossover, the popular CR-V, has set its ninth monthly sales record for the year at 22,333 vehicles sold in the month of November.
Acura, Honda's luxury brand, saw a substantial sales increase as well, with the RDX, MDX, and ILX all setting new records.
John Mendel, the vice president of sales for American Honda, has pointed out that the automaker is now “surpassing sales records set pre-recession,”
For more information regarding this sales record, Honda, or to set up a test drive of a new Honda vehicle, drivers are encouraged to contact Middletown Honda (http://www.middletownhonda.com/