Hanjer organises ‘Green Run’ to create awareness on purifying Mumbai

Hanjer organises ‘Green Run’ to create awareness on purifying Mumbai in association with Mithibai College’s Kshitij ’12
Left to right, Dr. V K Managoankar, Principal, Mit
Left to right, Dr. V K Managoankar, Principal, Mit
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Mumbai - Maharashtra - India



Hanjer organises ‘Green Run’ to create awareness on purifying Mumbai in association with Mithibai College’s Kshitij ’12

Mumbai, December 10, 2012: Protecting the planet remains core to Hanjer Biotech Energies’s philosophy. In an attempt to make Mumbaikars aware of the pressing need on proper disposal and re-cycling of municipal waste, Hanjer, India’s global waste-recycling and resource-recovery company, had organised “Hanjer Green Run”last Sunday, December 9, 2012, in association with Mithibai College’s Kshitij ’12 Realm of Raaga, and with support from Brihanmumbai Municipal Corporation (“BMC”). With the theme, ‘Recycle Waste for a Healthy City’, the Hanjer Green Run was a unique 5 km mini marathon initiative to create awareness of proper disposal and recycling of waste.

Shri Sunil Prabhu, Hon. Mayor of Mumbai, was the Guest of Honour on the occasion and also distributed the Hanjer Green Run cash prizes to the respective winners. While the first prize was for Rs 10,000, the second and third prizes were for Rs 7,000 and Rs 5,000 respectively. Nearly …people from all walks of life participated in the event.

Dr. Irfan Furniturewala, Promoter, Hanjer Biotech Energies, said, “Hanjer Green Run was a unique 5 km mini marathon to create awareness in Mumbai about the urgent need for proper disposal and recycling of municipal waste in the city to reduce the increasing risk of various life threatening diseases such as malaria, dengue, etc. The recent death of revered film maker, Yash Chopra, who passed away after suffering from dengue is a case in point. These diseases are caused due to non efficient measures to dispose garbage and waste products.” He added, “The Hanjer Green Run was a wake up initiative to spread message through this marathon to join Hanjer in saving the environment and maintaining public health. We genuinely feel that the leading film personalities in Bollywood can play a major role in spreading the awareness. The Hanjer initiative is an ideal platform for the entire film fraternity in Mumbai to come together and deliberate on the important measures that need to be taken to protect the environment and the public health. We are grateful to Hon. Mayor of Mumbai Shri Sunil Prabhu and film personalities who are supporting this noble cause of creating awareness amongst citizens.”

Hanjer Green Run was an effort to effect a much needed change in the way people perceive waste and project it  as a positive resource, which can yield precious value. Hanjer’s objective is to awaken the conscience within every citizen and make each one believe that change starts with a single person- you. These simple efforts from citizens can help keep the city cleaner and greener providing for a better quality of life, was their message to the audience.

As a part of its corporate social responsibility and to create awareness of correct disposal of waste, Hanjer has created ‘The Green Heart project’ which includes various community programs such as ‘Trash Bash- celebrating waste’, ‘Trash Buster- an educative game on waste segregation’ and ‘Green Earth- Save the soil’, to increase awareness in cities on better and more responsible handling of waste with long term benefits to environment and quality of life. All these activities are spearheaded by a mascot named "Hanjer Girl", a smart and friendly character which identifies with the youth of today. She is a responsible and conscious citizen who interacts with people to join her in good practices of creating a ‘Green and Healthy City’.

To play the free Hanjer Trash Buster game, web surfers can visit the Hanjer website (www.hanjer.com) or log on to ‘www.facebook.com/hanjerhere’ on Facebook, and follow ‘Hanjer Girl’ - the smart young mnemonic for Hanjer’s Green initiatives such as Trash Bash, and click on Trash Buster. They can also get useful tips from the attractive ‘Hanjer Girl’ on how to make the world greener. ‘Trash Buster’ helps players understand how Hanjer’s unique waste processing, recycling and resource recovery model helps cities manage their waste more efficiently and reduce land dumping. It explains how waste can be transformed into energy, compost and other green and recyclable products.

About Hanjer Biotech Energies

Incorporated in 2003, Hanjer Biotech Energies (“Hanjer”) is a unique player and innovator in the Municipal Solid Waste (MSW) management business with a pioneering, proven technology and track record in scientific processing and treatment of MSW and subsequent conversion into Bio-Compost, Green Fuel, Sand and Plastic. Driven by the singular objective to effectively ‘Recycle, Reuse and Reduce’, Hanjer helps municipalities minimize landfills by up to 80 percent and reduce environmental impact, with no additional cost to the city bodies. With 24 operational plants having ISO 9001:2008, ISO 14001:2004 and OSHAS 18001:2007 certifications, Hanjer presently works with 15 municipalities in India and 6 more projects in 4 cities with an additional processing capacity are in implementation stage. Hanjer’s facility at Rajkot has been projected as ‘Model Project’ by JNNURM. Similarly the Mira-Bhayendar plant has been described as the most modern plant of its nature in Maharashtra, by an expert committee appointed by the Chief Minister. Hanjer’s plant in Jalgaon, Maharashtra was inaugurated by the President of India, Hon. Smt. Pratibhatai Patil in 2010. Hanjer has created ‘Trash Bash’, an owned, community program to engage with citizens through events hosted in Hanjer cities and celebrate waste as positive resource. Incorporating a mix of fun, music and games, Trash Bash seeks to increase awareness on better and more responsible handling of waste and educate audiences on the long term benefits to environment and quality of life, if waste is disposed in the right manner.

For further information, please contact: Ms. Sonali Pandey - 09619689679, 09820531932 E-mail: sonali.pandey@adfactorspr.com
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