UK Shopkeepers to benefit from FREE Social Media Tools usually reserved for major brands

Dec. 4, 2012 - PRLog -- As more and more businesses ramp up their social media efforts the pressure on local shops to compete has dramatically increased. The problem is that up until now the tools necessary to run effective promotional and marketing campaigns on Facebook and Twitter have been available only to big business.  Why? The few available options are cost prohibitive, complicated, time consuming or incomplete. “Small business is unique in that everything ultimately ends up on one plate, the owners” says John Macintosh http://buildchatter.com co-founder. “For a solution to be effective it has to be easy to use, very effective with a minimal time requirement and provide a broad range of tools too have any real value”

The plan was to build a complete application suite based on simplicity and utility, that could be used and shared by all small business owners, at minimal or no cost. “As small business owners ourselves our focus is to enable all small businesses, regardless of their budget, with the tools needed to promote and grow their businesses on  their social networks.”  Say’s John Macintosh company President and Co-Founder.

The platform is based on the FREE “Socialite” tools that will generate new Fans, allow the Small Business owner to manage their page feeds and posts for Facebook and Twitter, let them Create a custom Facebook page tab, Analyze performance and , measure the return their Social media efforts are delivering.

This enterprise class platform allows Small local shops to maximize the advantage social media marketing provides them at a cost that is scalable and minimal. As needed they can access the full suite which includes a large variety of tools to generate content, monitor competitors, run interactive Facebook sweepstakes and contests, set up a shop on their Facebook page and so much more.

A FREE account can be set up in just minutes at http://buildchatter.com and shopkeepers can get started immediately.