Chalet Desserts Creates the Ultimate Cake Pops For Grocery and Convenience Stores Nationwide

Nov. 12, 2012 - PRLog -- Sacramento, California – Chalet Desserts (“Chalet”) announced new Cake Pops---flavor packed, handcrafted, bite-sized desserts on a stick available for immediate nationwide shipment.  Chalet Desserts has perfected this trendy treat with artisan crafted Cake Pops that roll the sweetness of icing and the goodness of a cupcake into a flavorful 'pop' placed on a stick and dipped into white or dark chocolate.  Chalet Cake Pops are available in custom flavors and are individually wrapped in elegant and seasonal designs perfect for 'grab-n-go' sales year-round!

Chalet Desserts started producing Cake Pops in early 2011. After originally having the cake pops available in Raley’s, Nob Hill and Bel Air with 120 stores in Northern California, it became clear they were going to be big sellers.  Having their own stand and made to sit on the counter with the stick up makes the cake pops great for grab and go. “Cake Pops sales have been increasing in sales since we started to sell them.  Holiday Cake Pops, especially the ‘candy corn’ have been a big hit! Customers are now asking, ‘What is the next holiday cake pop coming out?’”  said Sharon Okamoto, Category Manager Bakery and Café at Raley’s Fine Foods (Raley’s, Bel Air, Nob Hill, Foodsource).   “This is one of the fasting growing items I have seen in my 30 years in the bakery business” said David Laukat, CEO of Chalet Desserts. “There is also lots of room for innovation and line extension in flavors in the future as this is just the first step in commercialization”. Understanding the importance of 'grab-n-go' counter presentation, Laukat designed the Chalet Cake Pops to sit with their sticks upright in a counter-top carton for ease in marketing.  

The Chalet Cake Pops continue to make strides in this new confectionery sub-category and there are no signs of the trend slowing down. This, in no small part, has to do with the fact that Chalet’s Cake Pops have a one-of-a-kind taste that to-date no one has been able to copy.  

About Chalet Desserts

Chalet Desserts is a manufacturer of upscale bakery and confectionery products. Chalet produces the majority of the uniced cupcakes found in grocery stores in Northern California. Chalet also produces the brownies, carrot cake, chocolate almond barks, brittle, cake pops and tiramisu found in the many Northern California grocery store cases. Chalet Desserts is HACCP certified with outside audit for food safety. Chalet can produce approximately 5000 cases of cake pops per week in it’s current production configuration.