The Storksak Olivia and Storksak Aubrey Bags Win Prestigious SheKnows Parenting Awards

The Storksak Olivia Wins the “Best Diaper Bag Essentials: Bag” and the Storksak Aubrey is Named “Editors’ Choice” in the “Just for Dad: Dad Friendly Diaper Bag" Category in the 2012 SheKnows Parenting Awards
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Nov. 12, 2012 - PRLog -- Los Angeles, CA– Storksak is pleased to announce that two bags took top honors in the 2012 SheKnows Parenting Awards.  The Storksak Olivia was selected as the “Best Diaper Bag Essentials: Bag” and the Storksak Aubrey was named “Editors’ Choice” in the “Just for Dad: Dad Friendly Diaper Bag” category. According to SheKnows, the active community of SheKnows readers voted for select finalists, recognizing outstanding products and services in the parenting industry, based on functionality, quality, safety, convenience and best bang for the consumer’s buck.

The chic, functional Storksak Olivia parent bag is made from a durable, easy-to-clean nylon satin and trimmed in faux leather. The design features an adjustable/detachable shoulder strap, two padded shoulder straps, a thermo-insulated bottle holder (to keep liquids warm or cool), padded changing mat, a spacious zip front section, and five external pockets. The internal compartment includes multiple elasticized pockets, a zip pocket for valuables and wipe-clean linings.

Made from stylish, hard-wearing canvas, the utilitarian Storksak Aubrey parent bag includes a wide, adjustable shoulder strap, two roomy outside pockets, a spacious main compartment with multiple elasticized pockets, a zippered pocket for valuables, a padded changing mat, a thermo-insulated bottle holder (to keep liquids warm or cool for up to 4 hours), a detachable key ring clip, and wipe-clean linings. The versatile Aubrey bag fits most laptops and retails for $185.00.

SheKnows (, a global destination for women with the latest information on parenting, health, entertainment and more, created the award program to recognize products within the parenting industry for true excellence. Spanning across 75 comprehensive sub-categories, from pregnancy essentials to baby gear, and eco-toys to tween favorites, the awards highlight the best items that parents (and kids) love.

“We are honored the Storksak Olivia and Aubrey bags have been recognized by the SheKnows team and their readers,” said Melanie Marshall, Co-Founder of Storksak.  “These prestigious awards confirm our dedication to provide parents with stylish, multifunctional bags that can accommodate their regularly changing demands,” she continued.

“We are proud to have worked with so many great companies, and we are extremely pleased with this year’s voting results,” said SheKnows Parenting ywthrc Editor, Laura Willard. “We extend our sincere congratulations to the Storksak Olivia and Aubrey bags.”
To learn more about the SheKnows 2012 Parenting Awards and to find a complete list of winners, as well as the Editors' Choice winners, visit the SheKnows 2012 Parenting Awards.

Readers can join the conversation on Twitter: #SKParentingAwards.

About Storksak:
Developed by British duo Suzi Bergman and Melanie Marshall, Storksak’s ( chic designs and unmatched versatility enable their collection of parent bags to appeal not only to parents with infants and small children, but also to busy professionals in search of a practical and stylish bag for work, the beach or the gym. The collection of bags, which retails from $158.00-$450.00, includes satchels, shoulder bags and unisex messenger styles for multi-tasking parents. Follow them on Facebook at Storksak Diaper Bags  
Twitter: @Storksakbags

SheKnows ( is the new standard of publishing with its family of female-centric properties and custom programming. It is among the largest online lifestyle communities for women ages 18 to 54, attracting more than 55 million unique visitors (Google Analytics, April 2012), and meets the needs of today’s modern woman with information important to her daily life.

SheKnows boasts a stimulating, well‐rounded online experience enhanced with Emmy Award-winning SheKnows TV, captivating blogs, celebrity contributors and a vibrant social reach. As one of the fastest-growing destinations on the web, SheKnows is recognized among the top three properties for women.

Recently honored by Forbes as one of the Top 100 Websites for Women and one of the Top 10 Lifestyle Sites for Women, SheKnows also won the OMMA Award for Web Excellence for the second year in a row in 2011. SheKnows has been named the No. 1 site for Family, Parenting and Women’s Interests. For advertisers, sponsorship opportunities and creative integration go well beyond the banner and make marketing messages an uninterrupted part of the user experience. The company is based in Scottsdale with offices in New York, Los Angeles and Chicago. SheKnows is part of Atomic Online (, Evolve Media Corp.’s publishing unit.

About the SheKnows Parenting Awards:
Each year, the SheKnows Parenting Awards program (formerly the SheKnows Parents’ Choice Awards) seeks out products that have set themselves apart as a leader in the parenting industry. The goal of the awards is to give SheKnows readers all the information they need to make educated decisions in their everyday lives – particularly when it comes to their kids! Nominated products are reviewed by the SheKnows team of editors and hand-picked for quality, functionality, safety, convenience and more. Winners are determined via an organic online voting process open to the public and are announced on the SheKnows website each fall.

For more information, please contact:

Karen D. Webb
PR Squared Public Relations
(323) 375-6376

SheKnows Parenting Awards
Laura Willard, Parenting Editor & Laura Seli, Special Projects & Promotions Manager

Alison Bills
Executive Editor
(480) 237-7100 Ext. 4109
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Tags:SheKnows, Parenting Awards, Storksak, Diaper Bags, Accessories
Industry:Lifestyle, Family
Location:Los Angeles - California - United States
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