Nov. 7, 2012
-- With the US economy in recession and the global economy grinding to a halt, professionals of all backgrounds and disciplines are finding themselves and their careers in need of reevaluation and redirection. When job opportunities are scarce, many potential job-seekers return to the world of academia in hopes of better equipping and positioning themselves for the market’s rebound. With higher degrees of education, those same individuals are able to pursue higher positions and thereby advance their careers.
Others, however, prefer to stay in the workforce and have no desire to go back to school. One of the only ways for these individuals to advance their careers during an economic downturn is to leverage their personal and professional contacts. When companies are tightening their belts, limiting or cutting recruiting altogether, job applicants will be running around with few options of where to go. In order to maximize the chances of being hired amidst intensifying competition, job seekers must make use of all vantage points. The only problem is professionals’
inability to centralize all of their personal and professional contacts – with names and numbers scattered throughout numerous databases and communication mediums, it seems impossible to stay connected with everyone that might be of help. For this reason, the world has witnessed a growing interest in the professional networking websites and platforms that have sprouted in recent months and years. Innovate and effective tools that allow individuals to create value in and make use of their professional network are priceless, especially when times are tough and those contacts may be the golden ticket to career advancement.
One of the newest professional networking platforms getting a lot of attention is GoBuzz.Me. Unlike all of the other social and professional networking sites, GoBuzz.Me distinguishes personal entities from those of businesses, allowing users to create distinct profiles for each. Along the same lines, users can write recommendations for their contacts (either a business or an individual) on behalf of a business or themselves. This dynamic exchange allows for a truer and richer networking experience and multiplies the number of opportunities to make additional contacts and add value to a professional network. Once the profiles are created, users can browse all other users’ public profiles (business and personal) through an aesthetic and user-friendly interface, post and search for jobs in any geographic area, publicize or search for events of any nature, create or join groups in order to share interests and connect with others and upload or watch videos of all types.
While some of these features already exist on other websites, GoBuzz.Me is unique in that it offers tools and services that allow users to promote themselves and their businesses. As an individual, your credibility and reputation will be built by the recommendations that others write for you and the work experience that you publicize on your profile. Then you can present yourself to all other users on the site through a number of mediums – thematic groups and discussions, live and face-to-face events in your area, and promotional or informational videos. As a business, you can publish press releases to inform the public of product launches, key business development headlines and other hot news; you can post video advertisements and customize marketing campaigns; and you can recruit business resources and create new opportunities by pursuing leads.
In today’s digital era, the professional world thrives on technological and virtual interaction;
for that reason, professionals of all backgrounds and disciplines should secure their future by strengthening their professional networks and leveraging contacts. GoBuzz.Me, as a whole, is a very powerful tool that allows individuals to promote themselves and their businesses in innovative ways, which when used effectively can drive real growth and success in any context.