Oct. 23, 2012
-- El Segundo, CA - Neal Lassila, President and CEO of Fresh Juice Global, announced recently that he had hired Jim Crosby to be the firm’s new Vice President, Client and Software Services. “I had the pleasure of working with Jim when we collaborated on the rollout of the Imagination Park design for Disney Stores, worldwide,” remarked Lassila. “There, I had the chance to observe Jim’s exceptional understanding of not only the technical aspects of our business, but the people management skills required as well.”
Crosby’s role as Fresh Juice evolves will include working with Lassila to form the company’s Software and Content Management “vertical”
businesses as well as being a crucial interface with software partner Videro in Germany. Additionally, he will oversee technical services including the 24/7 Help Desk at sister firm, ETI.
Fresh Juice Global is a complete 360 degree provider of consulting/design, software development/
management, implementation services, digital content production and delivery and innovative product development. For more information, please visit www.freshjuiceglobal.com
or call 310.464.6240.