BLEgroup Goes Atomic: Enabling Technology Provider’s Solutions to Really Take Off

BLE Group orchestrates pilot opportunities for greater insight from district leaders
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Educational Technology
BLE Group
Atomic Learning
Professional Development



Oct. 10, 2012 - PRLog -- October 10, Washington, D.C ---Atomic Learning, the award-winning training solutions provider for 16 million individuals in over 45 countries, continues to deepen its long-term relationship with the BLEgroup. By orchestrating pilot opportunities toward greater impact on and insight from district leaders, the BLEgroup’s experience and commitment strengthens Atomic Learning’s market presence and potential.

Founded in 2000 by a group of technology educators, Atomic Learning was created by educators, for educators, to offer cost-effective solutions for on-demand technology training and support. Creating flexible learning opportunities that make it easy for learners of all ages to embrace technology and develop critical skills for success, Atomic Learning provides a comprehensive framework to bring technology and instruction together.

“We have a longstanding relationship with the BLEgroup and have used their panels for product validation and early product development. But we continue our work with them because they’re so much more than panels—they’ve expanded their services and continue to challenge us,” says Dan Meyer, CEO of Atomic Learning. “They keep us focused on what we’re seeking, whether it’s go-to-market strategies or creating products with the right differentiators.”

According to Meyer, the BLEgroup’s expert panels, consisting of 150 members who give voice to district wants and needs, provide valuable insight into Atomic Learning’s work. These members are critical in vetting the company’s products, and can open doors that otherwise might be closed.

“We now have deep relationships with leading districts across the nation, which are valuable for them and Atomic Learning,” Meyer reports. “We get to hear different perspectives from various-sized districts, which help us focus our product messaging to align with specific needs.”

Perhaps most important is the variety of people the BLEgroup brings to the table—from large to small districts, these professionals get to share their vantage points and, essentially, help build better products.

“The BLEgroup members are lively, engaged and committed to providing astute feedback. They don’t tell you what you want to hear, but what you need to hear,” Meyer says. “Eliot Levinson, BLEgroup’s leader, is one of the most genuine, thoughtful leaders in the industry, and he has the necessary insight to help us achieve our goals.”

About Atomic Learning
Offering educational institutions on-demand technology training and support, Atomic Learning creates cost-effective, flexible learning opportunities that make it easy for learners of all ages to embrace technology and develop critical skills for success at school, at work and in life. Visit for more information.

About BLEgroup
The BLEgroup is dedicated to the strategic use of technology for improved outcomes and operational efficiency. They provide services to technology firms, education publishers, schools and financial institutions working in the education sector. For more information, visit

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