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Nike's Political Memorabilia is Dominating the Presidential Debate
User generated content has become a trending fad this year and extremely successful element for Nike. A local Charlotte, NC native customized her t-shirt with the word “Democrat” on it during the Democrat National Convention.
The team member decided to buy merchandise for the entire Democrat team. The owner immediately registered the business as a local vendor and received permission from the parent company to customize their Nike apparel with this user generated content specifically for this event. The organization then became the FIRST Company ever to utilize NIKE’s platform by creating political, athletic memorabilia. A lot of the visitors were surprised with the authenticity of the merchandise when they saw the shipping package from UPS. The organization also promoted Republican merchandise in Tampa Bay, FL during the Republican National Convention.
The 45th President Athletic Store is a seasonal business that operates every four years during the political season. It is kind of like an online Champs or Footlocker. They are currently recruiting for interns to work as virtual call center agents and to help us with social media applications until October 15, 2012. Our company’s charities of choice are the Breast Cancer Society, Crisis Assistance Ministry, and the Women’s Shelter.
The organization is a Chamber of Commerce approved business.
Hours of Operation:
M-F 9AM-4PM, SAT 10am-8pm, and SUN Closed EST