Grand Opening of Fifth Swirls and Twirls Self-Serve Frozen Yogurt Shop in Levittown, NY

Oct. 3, 2012 - PRLog -- Swirls and Twirls self-serve frozen yogurt shop (www.swirlsandtwirlsusa.com), featuring 24 flavors, 50+ toppings and endless possibilities, announces the grand opening celebration of its fifth location at 2945 Hempstead Turnpike, Levittown, in the Tri-County Flea Market Shopping Center, on Saturday, October 20, 2012 from 11 am – 8 pm.

Swirls and Twirls franchisee owners Ed and Susan Leone, members of the Levittown Chamber of Commerce, invite the public to stop by to “create and enjoy your own healthy treat” on grand opening day for half-price.  There will be music, games, free raffles and radio stations WBLI and 94X will be broadcasting live on location throughout the day.    Plus one lucky person will win free yogurt for a year.  

In celebration of this special occasion and as part of their commitment to giving back to the local community, fifty percent of all Swirls and Twirls proceeds on October 20th will be donated to the Levittown PTA Council.  These funds will be used to support the PTA in their efforts to bring more educational programs to students in the district, as well as to increase the number of student scholarships they are able to offer each year.  

“As a family, we were all crazy about Swirls and Twirls right from the start” says Ed Leone. “From our first visit to the Massapequa shop, we fell in love with the whole Swirls experience, especially their very genuine commitment to giving back to the communities that they serve”.  He continued, “And now, as a family opening our own Swirls and Twirls, we are all very excited to be able to bring all that we fell in love with in Massapequa to a whole new community.  And what better way to do that then to make our first day all about supporting the local PTA.”      

The Levittown location is the fifth Swirls and Twirls to open since the successful launch of this chain began with the opening of the first shop in Massapequa Park in May 2011.  Ten more shops are expected to open during the year on Long Island, in New Jersey, Massachusetts,  and Connecticut through the recent availability of Swirls and Twirls franchise opportunities  www.swirlsandtwirlsusa.com/franchise

Swirls and Twirls was designed to encourage people of all ages to have fun and be creative while enjoying a healthy snack.  As with all of their other locations, Swirls and Twirls Levittown will be using Facebook, Twitter and interactive mobile marketing tactics to connect and dialogue with their customers.  The new shop features a vibrant and unique interior, striking architectural lighting, music from a state-of-the-art sound system and free Wi-Fi.   It has eight yogurt machines each serving two flavors; with a third handle allowing customers to create a swirled flavor.   All premium yogurt flavors are kosher and most include gluten-free, non-fat, low-fat, no sugar added, dairy-free varieties, and are as low as 70 calories per ½ cup serving.  The topping stations contain more than seven wet, nine fruit and 35+ dry toppings.  

After swirling up their own creations, yogurt fans move to a weigh-in station where the fee for their treat is only 49 cents an ounce.  From 11am-8pm on opening day only, that price will be 25 cents an ounce (half price).  Tables and chairs and a super comfortable couch encourage customers to gather and enjoy Swirls and Twirls yogurt in a friendly, fun, party like atmosphere.   All spoons, cups and napkins are made from recycled materials.  
Leveraging technology to enhance the Swirls experience, on-site touch screens have been incorporated into every shop.  One provides easy access to ingredient, nutrition and allergy information while the other, a 55” live Facebook monitor, allows customers to post status updates and photos right from the shop.  In addition, Swirls and Twirls encourages patrons to sign up for their loyalty program to earn free yogurt.  Once a member, customer’s points are automatically sent to their cell phones making tracking and redemption a snap.  

Levittown hours are Sunday-Thursday 11am – 11pm and Friday- Saturday 11am-Midnight.   For more information, call 516-597-4000 or visit www.swirlsandtwirlsusa.com  and www.facebook.com/swirlsandtwirls.

About Swirls and Twirls Self-Serve Frozen Yogurt Shop
At Swirls and Twirls we are all about promoting creative expression – in all forms. All premium yogurt flavors are kosher and include gluten-free, non-fat, low-fat, no sugar added, dairy-free varieties, and are as low as 70 calories per ½ cup serving. The shop features eight dual yogurt dispensers each with a third handle allowing customers to create a swirled flavor. Every Swirls and Twirls boast a vibrant and unique interior, striking architectural lighting, music from a state-of-the-art sound system, a warm and inviting atmosphere, and free Wi-Fi. Stores are located in Massapequa Park, West Islip, Patchogue, Levittown, and Nesconset, New York.  Several new locations are scheduled to open during 2012 throughout Long Island as well as in New Jersey, Massachusetts, and Connecticut.  A percentage of all profits from every Swirls and Twirls creation are donated to CASK, the Creative Art Space for Kids Foundation (http://www.creativeartspaceforkids.org).  For more information call 516.541.9400 or visit www.swirlsandtwirlsusa.com  and www.facebook.com/swirlsandtwirls.

About the Creative Art Space for Kids Foundation
CASK, the Creative Art Space for Kids Foundation of Lynbrook, New York seeks to develop and strengthen creative skills, build self-esteem, develop a sense of self-importance and individuality, encourage self-expression and stimulate imagination in children through the arts. You can learn more about CASK by visiting http://www.creativeartspaceforkids.org .