Focus Softnet Plans Bigger Participation At GITEX Technology Week 2012

To launch new products in addition to promoting its wide range of customisable Enterprise and SMB software solutions
Ali Hyder - CEO - Focus Softnet - low res
Ali Hyder - CEO - Focus Softnet - low res
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Focus Softnet
Middle East
Gitex 2012


United Arab Emirates

Oct. 2, 2012 - PRLog -- Dubai, United Arab Emirates: Focus Softnet, the leading software development company, announced that it is participating at GITEX Technology Week 2012 in a much bigger way by taking double the space this year. The software vendor plans launch of its brand new solution, promote its best-selling Enterprise Resource Planning (ERP) solution - Focus i and its wide range of customizable Enterprise and SMB software solutions in addition to meeting customers and partners at the Middle East’s largest ICT exhibition.

“We have been participating in GITEX since 1996 and the response we receive each year has been excellent. GITEX, being one of the largest ICT events in the Middle East, not only helps us increase Focus’ brand awareness and product visibility but also helps us raise our corporate profile across the Middle East region. It is an ideal stage for us to promote and showcase our full range of Enterprise and SMB solutions to a large audience, who visit GITEX from across the globe. This year, we plan to make some major announcements, sign new partnerships and launch our brand new enterprise solution, which is being built from scratch,” said Mr. Ali Hyder, CEO of Focus Softnet.

Technology Experts from Focus Softnet will be present at GITEX to demonstrate the features and benefits of the all-new version of its revolutionary ERP solution with fully integrated with Business Intelligence (BI) tools, which is being written from scratch. Apart from the new version, also on display would be Focus i with incredible features such as an enterprise dashboard, where customers can get information about their business at a glance, and a comprehensive Manufacturing Resource Planning (MRP) module, which provides full support for multi-process production for stocking, order-based, assemble-to-order environments. Focus i provides real-time, multi-dimensional posting of transactions, resulting in real-time reports. The company will also be highlighting the mobile version of Focus i at the event.

“GITEX is a perfect platform to demonstrate the unique features of our solutions to customers visiting from across the region and show them the benefits and cost savings of implementing our solutions. We want to highlight that our solutions are highly customisable and can be adapted to suit our customers’ business needs. We will also be showcasing our vertical-specific solutions at the exhibition," Mr. Hyder added.

Apart from Focus i, the company will also be showcasing its educational solution - Focus ARMS, its warehouse management solution – Focus WMS, its healthcare solution Focus Insta HMS and its CRM solution – Streamline, in addition to meeting customers and partners at the leading IT exhibition.

Focus has been participating in GITEX for the last sixteen years and credits the mega technology exhibition for raising its corporate profile and for the steady growth it has experienced over the last few years. The company counts amongst its many customers leading names such as National Bonds, Canadian University, National Hotels of Abu Dhabi, Gulf Craft, and Life-line hospitals to name a few.

Focus Softnet will be exhibiting at Stand No. C7-20, Hall 7 at the GITEX Technology Week 2012.

About Focus Softnet:           
Focus Softnet, which commenced operations in 1992, has a strong global presence with offices that deliver a comprehensive range of products and services. With its International Headquarter in Dubai Internet City and with offices across the G.C.C, Focus has a well established infrastructure and an excellent management team. The solutions developed by Focus Softnet are business driven technologies that have been developed in constant consultation with functional and management experts from the industry. Their wide range of products and the modules within them - help seamlessly integrate a wide range of customer requirements. These solutions minimize information bottlenecks and Focus Softnet is always at the clients' service to customise them in keeping with the organisations overall vision and strategy. Major markets of Focus are India, Middle East and Far East. In Middle East, Focus has 10 offices covering entire GCC, Iran and Yemen. Focus6 is the mid-market accounting solution with over 1500 customers in UAE and over 2500 customers in the Middle East. For further information on Focus Softnet, please visit
Source:Focus Softnet
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Tags:Focus Softnet, Erp, Crm, Middle East, Gitex 2012
Industry:Technology, Software
Location:United Arab Emirates
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