The American Fine Wine Competition Retains SER Media Group for PR and Marketing Management
Shari Gherman, Co-Founder and President of the American Fine Wine Competition announces the selection of SER Media Group, South Florida based marketing firm, as its public relations, marketing and social media management agency.
In 2006, the American Fine Wine Competition was created by three winery insiders to showcase American-produced world-class wines to a national audience. Since it’s inception the AFWC has raised over half a million dollars for charity. Now entering it's 6th year, partnering with SER Media Group “will enable us to seamlessly combine traditional PR and digital marketing strategies. This hybrid approach will allow us to broaden our target audience, increase winery presence and provide our sponsors with a greater level of exposure through our traditional
Now considered the US’s most exclusive Fine Wine Invitational, the AFWC brings together wine enthusiasts to celebrate the great wines of United States. The AFWC is sponsored by businesses who support American-produced products, and strongly believe in helping vital charities in need of funding. SER Media Group Founder and CEO, Sasha Ezquerra expresses, “Along with the AFWC sponsors, we are proud to be working with a company that actively supports and celebrates both American wine and crucial charities to a national audience.”
The AFWC events take place over 5 months; beginning Wednesday, November 14, 2012 with a Press Judging in both Miami and Palm Beach County, then following with a Kick Off Reception at the prestigious Boca Raton Resort & Club, the Wine Competition itself, Award Announcements at the VIP Party and concluding with the exclusive AFWC Gala in April.
For more information, visit http://www.americanfinewinecompetition.org and join the conversation on Twitter @AmericanFWC
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About the American Fine Wine Competition
Since 2007 AFWC has raised more than $500,000 for local charities and helps brand both local businesses through sponsorship and many small boutique wineries in the US through events. For more information about the American Fine Wine Competition and for Sponsorship opportunities please contact Shari Gherman, at 561-504-VINE (8463) or email Shari@
Headquartered in South Florida, SER Media Group is a full service marketing firm, specializing in advertising, online marketing, public relations, social media and event planning. For more information call 954.800.0102 or email info@
Page Updated Last on: Oct 02, 2012