BrandJuice Acquires Portland-based Digital Agency, FreeBird Digital

With this acquisition, BrandJuice expands on its capabilities as a full-service branding and innovation agency to include specialties in digital strategy, especially in the areas of digital storytelling, and brand revitalization.
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* Branding
* Consumer Behavior
* Digital Storytelling
* Digital Marketing

* Advertising
* Marketing

* Denver - Colorado - US

* Mergers

Sept. 24, 2012 - PRLog -- BrandJuice, a 14-year-old brand strategy and innovation agency to Fortune 1,000 companies, announced today the acquisition of Portland, Oregon-based digital marketing and brand storytelling agency, FreeBird Digital.

The acquisition provides BrandJuice with a wider breadth of capabilities to more fully service clients with brand strategy, creative and digital marketing needs, especially in the areas of brand revitalization and digital storytelling. BrandJuice will continue to offer insight, innovation and branding services.

Peter Murane, Chairman of BrandJuice, said the acquisition further strengthens the company’s brand messaging and marketing capabilities, especially in executing vital digital initiatives such as:

Strategic digital marketing plans
Digital storytelling
Video content creation
Social media services
Web design, SEO and SEM
Mobile marketing

“I am particularly excited about this addition to our client capabilities,” said Murane, “because of FreeBird’s strengths in telling powerful and memorable brand stories. This capability aligns perfectly with our mission of helping clients discover their unique path to growth.”

Murane also announced that Mark Wysong, a dozen-year member of the BrandJuice Board of Directors was named today CEO of BrandJuice. Wysong brings deep operating experience to BrandJuice having run numerous successful companies.

“I am delighted to join the BrandJuice team as CEO and contribute my experience as we focus on helping clients discover effective and rewarding paths to growth. I am joining a very talented group.”

BrandJuice is a brand–building partner to clients ranging from household names like P&G, General Mills and J&J as well as a wide range of business-to-business and business-to-consumer companies in the mid-market.

For more information, contact Jill Jeske, jill(dot)jeske(at)brandjuice(dot)com. 920-850-5744.
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