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Follow on Google News | SuperZoo Wraps Up Hugely Successful ShowSuperZoo 2012 boasts record-breaking numbers, new product debuts, top-notch educational opportunities, and celebrity appearances amongst the highlights of the September 11-13 event.
By: World Pet Association The quality of the buyers was a common theme among exhibitors who attended the event, Sept. 11-13, 2012. Many exhibitors stated that this was the best SuperZoo yet for attracting nationwide stores with considerable purchasing power. According to Greg Wheeler, Managing Partner of CleanTraks, LLC, “We’re seeing big buyers, big chains, buyers from overseas—it’ Buyers toured the colorful SuperZoo neighborhoods looking for the fresh ideas, new products and bestsellers to stock their shelves. The New Product Showcase made finding the latest products effortless and even allowed participants to vote for the best product of the year. On Sept. 11, SuperZoo awarded the “Best New Products of 2012” in nine categories—plus Best in Show. Overall Best in Show 1. A & E Cage Company – Java Wood Bird Toys 2. Lucky Litter dba Brilliant Pet – FroliCat FLIK 3. Angels’ Aquatic 1. Classic Paws/Aquatica Gallery – Magic Globe Aquarium 2. Central Garden & Pet Company – Aqueon Evolve Aquarium Kit 3. BioBubble Pets – BioBubble Premium Bird 1. A & E Cage Company – Java Wood Bird Toys 2. Caitec Corporation – Mastermind Foraging Devices 3. Caitec Corporation – The Percher Cat 1. Lucky Litter dba Brillant Pet – FroliCat Flik 2. Lucky Litter dba Brillant Pet – FroliCat DART DUO 3. Lucky Litter dba Brillant Pet – FroliCat Pounce Dog 1. DOG for DOG – DOGSBUTTER 2. dogPACER – mini PACER 3. All Paw Pet Products LLC – Poogo Stick Equine 1. Perri’s Leather – Clever Canine Collection Grooming 1. Angels’ 2. Envirogroom – Envirogroom Natural Shampoos 3. Best Shot Pet Products – ONE SHOT Maximum Strength Miscellaneous 1. Critter Zone by Air Restore – Critter Zone by Air Restore 2. Critter Zone by Air Restore – Critter Zone by Air Restore Reptile 1. BioBubble Pets – BioBubble Terra 2. A & E Cage Company – Reptile Javarium 3. Fibercore – Eco-Bedding Small Animals 1. BioBubble Pets – WonderBubble 2. Lixit Corporation – Rabbi Feeder/Water Fount 3. D.B.A., Comfort Urns – Pet memorial Urns Just as exciting as the business conducted between pet retailers and suppliers at SuperZoo were the educational opportunities presented. Several sessions were sold out, including Business Reinvention: The Groomer SuperShow was also creating buzz with new grooming products in Groomer’s Court, expert training in the seminar program and a series of international grooming competitions, which adorned the show floor with masterfully groomed dogs. The winners were announced and awarded trophies, plaques and more than $45,000 in prize money. Irina Pinkusevich from Florida took home the Tom McLaughlin Super Jackpot Title and $10,000—the largest one-time purse in the industry. The full list of winners can be viewed at http://superzoo.org/ The pets weren’t the only stars on the show floor. Holly Madison from Lucky Pet Products, Corbin Maxey from Pet Carousel, as well as Jose Conseco and Steve Garvey from Natural Balance made appearances. On stage at the House of Blues, attendees were treated to a Pat Benatar and Neil Giraldo concert on opening day. The concert was sponsored by P&G Pet Care, with all proceeds going to the Pets in the Classroom program. On Sept. 11, our very own WPA celebrity, Paul Jolly, was presented with the Jiro Matsui Award. Deemed the organization’ In 2013, SuperZoo will return to the Mandalay Bay with new July dates (July 23-25, 2013) to better align with buying cycles and new product launches. For more information, photos, interviews and more, contact Jacquelyn Clair-Wells at jacquelyn@marketingdesigngroup.com. End
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