Sept. 6, 2012
-- NEW YORK – September 6, 2012 – AppOrchard, an enterprise iOS solutions provider, announced today that Art Chang, founder and CEO, and Alex Horovitz, partner and COO, will participate in a panel discussion at the New York Enterprise Tech Meetup Group’s Enterprise Insights: Working with Big Brands event on Thursday, September 13.
As Blue Chip companies seek solutions in the shifting technology landscape, emerging companies must find ways to stand out and get the initial attention to grow the relationships that foster sales. To help companies start along the right path, the panelists will share their experiences in enabling business transformation, grasping big brands’ significant challenges and showcasing value for potential partnerships. Chang and Horovitz will join Shawn Cheng, digital strategist at BBDO, Tad Martin, co-founder and CEO of Collective i, Amit Avner, co-founder and CEO of Taykey and panel moderator David Pierce, CEO of Advection.NET to discuss the questions that start-ups and existing companies must ask themselves when approaching enterprise adoption.
Chang is a serial entrepreneur who has helped create and restart more than 30 private and public sector organizations. In addition to his role at AppOrchard, he is the founder and CEO of Tipping Point Partners, a New York City-based institutional entrepreneur that serves as the founder and seed investor in software startups. Chang is a Bloomberg appointee to the New York City Campaign Finance Board and serves as a Chair of the NYC Voter Assistance Advisory Committee.
Horovitz has more than two decades of experience building and leading high-functioning teams and developing enterprise applications. Prior to AppOrchard, he served as Co-Founder and CEO of Emergency Vault Data Solutions, an online secure storage facility for vital documents, which was acquired in 2008. Previously, he managed Apple’s Boston iServices, leading service teams at Bank Boston, Fleet Bank, Aetna USHC, Merrill Lynch, The Walt Disney Company, AIG, American Express and Fidelity.
Enterprise Insights: Working with Big Brands will take place from 6:00 p.m. – 9:00 p.m. on Thursday, September 13, at Microsoft, 1290 Avenue of the Americas, in New York. To schedule a briefing with Chang or Horovitz or to learn more about AppOrchard, contact Ashleigh Egan at 212.255.0080, ext. 12, or email@example.com
AppOrchard is an enterprise iOS solutions provider that empowers companies to transform their IT infrastructure. Through its integrated approach that encompasses both the business and technical perspective, AppOrchard bridges the gap between the device and the enterprise to advance change. Founded in 2011, the AppOrchard team is comprised of former NeXT and Apple software engineers as well as leaders who specialize in solving technology-driven problems. The company is based in NY. More information can be found at http://www.apporchard.com/