Sept. 5, 2012
-- Following the £1.6M series A funding secured earlier this year, AdInsight has extended the investment in the development of its infrastructure. The company has taken on a number of new people in sales, technical support, marketing and HR. AdInsight has also hired new people for its product development team, which will allow the company to innovate at a much faster pace in the sector and develop a wider suite of products.
As a result of these latest hires, AdInsight has increased the number of people in its team by 75 per cent in the last four months.
Richard Hamnett, co-founder and CTO of AdInsight said:
“There has been a phenomenal increase in the demand for our products in the last year as more businesses look to cut ineffective advertising and increase the return from their online marketing. We are committed to a continuous development programme for our suite of products as well as expert help and support for our clients. These latest additions to our team will ensure that we continue to be the first choice for call tracking and call analytics in the UK.”
AdInsight is a leading call tracking provider based in Salford Quays, Manchester. Since 2008, AdInsight has released several versions of their pioneering call tracking solution to target traditional and online media agencies, publications, directory companies, direct mailers and larger businesses.
AdInsight Clarity, the most advanced call tracking solution yet, goes beyond keyword level in order to report on every website visitor who calls your business. AdInsight Clarity has been described by Econsultancy as “a brilliant way of tracking users over their customer lifetime” and is used by well-known brands in the UK including RAC, TUI Travel, Thomas Cook and British Gas.