Aug. 30, 2012
-- Maui Jim, Inc., the world’s fastest growing maker of premium polarized sunglasses, today announced the launch of their all new range of GINGER sunglasses for women. GINGER is the stunning new addition to the company’s growing line of fashion-forward acetate frames for women in trend-setting colors for late summer and fall. The GINGER range is available at all leading optical stores in the city and is priced at Rs. 12,920/-
GINGER is a midsize, round frame that is ultra-chic and feminine. These sunglasses come in four colors – Charcoal, Mauve, Chocolate and Matte Sandstone.
lenses are darker at the top and gradually get lighter toward the bottom so they are terrific for driving, shopping or having dinner with friends. Known for the clarity of their lenses, Maui Jim’s GINGER sunglasses have SuperThin(ST)
Glass lenses that are twenty percent thinner and lighter than conventional glass lenses. They are durable, scratch- and saltwater-resistant, and optically clear.
The lenses use up to 9 layers of proprietary PolarizedPlus2®
lens technology that blocks 100 percent of UV rays and 99.9 percent of glare. The colors you see are significantly enhanced through the use of three rare earth elements embedded in the lenses. GINGER has three lens color options for different light conditions: Neutral Grey for bright sunny days and HCL® Bronze or Maui Rose™ lenses for variable light conditions.
ABOUT MAUI JIM SUNGLASSES
Maui Jim began as a small company selling sunglasses on Maui, Hawaii, back in the early 1980s. Today, Maui Jim is the fastest-growing polarized sunglass maker in the world. Maui Jim was “born” with an original line of seven sunglass styles. Today, the company sells more than 81 styles and 217 SKUs and is the fastest growing polarized sunglass maker in the world.