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Follow on Google News | Miami Web Design Firm Applies W3C Internationalization In Development Of Standards-Based SpanglishThe de facto language of South Florida for decades, "espanglish" is now officially a word. Using it right online, however, requires more than rolling your R's.
By: WebReDesignMiami.com http://webredesignmiami.com/ Spanglish - or "espanglish" Linguistic purists may see the proliferation of Spanglish as a problem, but for businesses operating or serving markets in areas like South Florida, Texas, Arizona or California it is an opportunity. And regardless of whether a growing number of Spanglish-speaking people leads to increased demand for Spanglish websites or a growing number of "sitios espanglish" contributes to a larger Spanglish-speaking population, Bruce Arnold sees Spanglish web development as another online marketing arena where standards-based web design can assure high visibility and broad accessibility. According to Mr. Arnold, creating and presenting Spanglish content requires more than colorfully interwoven combinations of bilingual Spanish and English text. As with all multilingual web presentations, key technology considerations include not only UTF-8 encoding, multilingual character sets and nested language attributes on markup elements but also leveraging polyglot markup and following W3C guidelines for internationalization: "As you can see by clicking View Source on many browsers, all web pages are rendered in a markup language like HTML or XML, the standards for which are set by the World Wide Web Consortium or W3C," Arnold explained. "Polyglot markup refers to web page source that parses and validates as W3C-compliant for both XML and HTML, and adhering to that front-end development discipline broadens accessibility across standard desktop and notebook computer browsers along with iPad and Android tablets and Mobile Web smartphones and iPhones. Then also composing and coding the mixed-language content in conformity with W3C internationalization conventions heightens audience comprehension and appeal as well as search visibility. And as is true for all web marketing initiatives, high visibility coupled with broad accessibility assures optimal traffic, conversion and success potentials." )( About Web3.0DesignMiami.com | WebReDesignMiami.com | PervasivePersuasion.com Miami web designer and Mobile Web applications developer Bruce Arnold's http://WebReDesignMiami.com (305-597-8340) End
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