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Suffering Strategy! What We Don’t Know Hurts Us and What We Do Know Hurts Us.
The Silicon Valley Chapter of Strategic and Competitive Intelligence professionals (SCIP) presents speaker Mark Chussil at their Wednesday, September 12 meeting, 6-8 pm at the Silicon Valley Bank in Santa Clara CA.
This highly interactive and thought-provoking program is led by Mark Chussil, a 35-year veteran in competitive strategy who has developed war-games and simulations for dozens of Fortune 500 companies around the world (and helped them make or save billions of dollars). In it you will learn:
• The most-important reason why strategies fail.
• Why history-based forecasting tools and accounting-based financial analysis don’t solve future-based strategy problems.
• How massive judgment assumptions make us learn the wrong lessons from our businesses’ results.
• How to tell the difference between being lucky and being smart.
• When to apply your new knowledge of strategy
Because learning comes from experience and not from lectures, you will participate in multiple non-embarrassing exercises. This is not death by PowerPoint. Strategy decisions are ambiguous and difficult, at least if done right. What decisions really need is clarity and rigor, and an understanding of what to test, what to trust, and what to do. Come see and learn.
Mark Chussil is Founder and CEO of Advanced Competitive Strategies, Inc. A 35-year veteran in competitive strategy and a pioneer in business war-gaming and computer-based strategy simulation, he has helped Fortune 500 companies around the world make or save significant money. A highly rated, thought-provoking, and entertaining speaker, Mark teaches and consults about strategic thinking, advanced business war games, and computer-based strategy simulation. He is the author of three books, chapters for five others, and numerous articles.
The Silicon Valley Chapter meeting will be from 6 to 8 pm on Wednesday, September 12, at the Silicon Valley Bank, 3005 Tasman Drive, Santa Clara CA. There is no charge for this event, but due to limited seating, advanced registration is required. Please Contact Robyn Reals, SCIP Education Manager at rreals (at) scip.org or 703.739.0696 x107.
With members in over 70 countries, SCIP (formerly the Society of Competitive Intelligence Professionals)