Fal River Autumn Walking Festival 2012 Launches
Following the success of the first Fal River Autumn Walking Festival last autumn, preparations for the 2012 event are now underway.
Throughout the 17-day festival, over 60 guided and self-guided walks will feature around the beautiful Fal River, from the Roseland peninsula in the east, to Helford in the west and as far inland as Truro. Walk leaders from a range of local organisations – from professional walking companies such as walkitcornwall and the National Trust through to walk sponsors – will be hosting a walk in their grounds.
Festival Director, Toby Budd is delighted by the support that this event has received:
“In 2011 we launched the walking festival with the objective of bringing more visitors into Cornwall during the autumn months, as well as enabling locals to explore and learn more about this beautiful part of the county. We have been overwhelmed with support for 2012 and are keen to get other organisations involved.”
Toby continued, “We are extremely grateful to The Nare for being our title sponsor again, as well as the support that we have received once more from South West Coast Paths, RNLI, National Trust, AONB, Falmouth BID and walkitcornwall – as well as our media partners the West Briton, Cornwall Today and Radio Cornwall. This event is a real team effort that will benefit the county.”
Organisers are encouraging a wide range of organisations to submit guided walks, including charities who are interested in benefitting from the funds that they might raise from entry fees.
They are also looking for people who would like to share their love and knowledge of the area through leading a walk – with training on leading walks to be provided through a free training day in September.
For anyone interested in submitting a guided walk, there is no cost and the walk will be promoted through the festival’s programme, website, social media, press releases and various other marketing being co-ordinated by Eventy – Marketing & PR.
The self-guided walks will be enjoyed throughout the festival as well as throughout the year – designed to be undertaken at any time by downloading the walking instructions and directions from the festival website www.falriver.co.uk/
Helen Mulhern, Managing Director of Eventy – Marketing & PR explains how the website as well as the event will benefit the county:
“The walking information will be left on the website after the festival, as we hope that many more people will continue to follow the walks throughout the year. This in fact is one of the USP’s of the festival – the website is intended to be used as a resource to attract people to visit Cornwall throughout the year that like to walk at any level, helping boost visitor numbers and the local economy.”
Helen added, “This also provides an excellent marketing opportunity for any company wanting to sponsor a walk. Sponsors will receive profile all year round.”
For more information about the festival, submitting a walk or sponsorship opportunities, please contact Eventy – Marketing & PR on 01326 376273 / Rachael@eventy.co.uk
The Fal River is establishing itself as Cornwall's most popular visitor destination thanks to its offering of gardens, castles, attractions, walking trails and the Fal River Links network of ferries, buses and trains.
Walkers during the festival are encouraged to pick up a Fal Mussel Card, this innovative travel pass gives unlimited travel around the river and easy, car free access to most of the great walks that people can take part in during the festival.
Contact: Rachael Stephens at Eventy – Marketing & PR on 01326 376273 / Rachael@eventy.co.uk
Photo: Please find attached a photo of (from left to right) Dogs - Toby and Tilly, Toby Budd from Fal River, Maya Simmons, Alex Green from South West Coast Path with Toby Measures, Toby Ashworth of The Nare Hotel, Paul Simmons from Walkitcornwall, Rachael Stephens from Eventy – Marketing & PR and Tommy Tonkins from Fal River.
Further info: Fal River Autumn Festival launched in 2011 as an annual event to encourage visitors and enjoyment of the county. It is run by Fal River as a non-profit event to help boost the local economy. Further info is available at www.falriver.co.uk/
Page Updated Last on: Aug 17, 2012