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Market Research on Dental Implant Market in India
Bharatbook.com included a new research report on "Dental Implant Market in India 2012" which gives the major players and opportunities in the Dental Implant Market in India.
Dental Market in India is expected to grow at a healthy rate as dental implants are a better substitute compared to other forms of treatment and also people are getting more beauty conscious.
The report begins with an introduction on dental market and describes the various types of dental implants available in the market. In the market overview section the market size with a forecasted value is depicted along with the growth rate. Further the total units of dental implants sold are also given. Factors affecting the cost of dental implant are also tabulated. http://www.bharatbook.com/
In the next section drivers and challenges has been highlighted. Drivers include due to tremendous increase in medical science people aged more than sixty years of age are living much longer. This gives ample scope to the manufacturers of dental implants to grow. Also due to rise in medical tourism, scope for dental treatment including dental implants is on the rise. Also it is much cheaper to get the treatment for dental implants done in India compared to the western counterparts. People are also becoming more beauty conscious and hence opting for dental implants. Many people have opted for dental implants because they want to have a perfect smile. Challenges include that dental implants are more expensive than other forms of dental treatment. This may cause a sizeable population not to opt for dental implants as the Indian market is extremely price sensitive. It has also been found out that Indians in general have apathy towards dental treatment. Also insurance companies do not cover a comprehensive list of dental treatments further discouraging the masses not to opt for the high value dental implant treatment. Again many doctors do not recommend dental implants as they themselves are not sure about the quality of treatment (as dental implants are a relatively new technique)
In the next section market trends have been highlighted which includes growth in dental tourism. Dental tourism is assumed to increase its market share within medical tourism in the days to come. Also, there has been a significant improvement in the technology employed by dental implants. New technologies allow patient to complete the whole procedure in minimum time and minimum pain. This should help in increasing the popularity of dental implants. Some of the companies are trying to come up with cheap dental implants which will help them to penetrate the price sensitive dental implant market.
The competition section begins with a Porter’s five forces model which analyses the dynamics of the market. The major players in the market have been profiled which includes a financial summary for each of the players. Key ratios and key contacts are also listed. The last section offers strategic recommendations for the players in the dental implant market.
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