"Fireproof Moth" and "Amelia Earhart" flying off the shelves...Sunbury's July bestsellers

Aug. 1, 2012 - PRLog -- Camp Hill, PA - "Fireproof Moth", Milo Thornberry's memoir of the dramatic escape of Peng Ming Min from a Taiwanese prison was #1 in print  thanks to foreign rights sales in Taiwan. Mike Campbell's "Amelia Earhart: The Truth at Last" led all eBooks (and #5 in print) due to media attention. Farrell & Farley's "Keystone Tombstones Volume 1" was #2 in print and #1 in domestic sales thanks to recent media exposure.  Carol Schultz Vento's "The Hidden Legacy of World War II," about her famous paratrooper father Arthur "Dutch" Schultz and his PTSD, ranked #2 in eBooks, thanks to the continued effects of a strong Kindle free download promotion extending beyond Memorial Day. Steve Troutman and Jeanne Adam's "The Rambergers of Rough and Ready" was #3 in print thanks to brisk sales associated with the Ramberger reunion. Carrie Nyman's heart-wrenching WW2 love story, "Why Aren't You Sweet Like Me?" was 3rd in eBook downloads due to a strong Kindle free download promotion over Memorial Day.

Darla Henry's "The 3-5-7 Model" debuted at #4 in print thanks to advance sales and author activity.

Jess Steven Hughes' "The Sign of the Eagle" ranked #6 in print thanks to author activity.

"Rules are Made to be Broken" by Tim Dempsey took #7 in print thanks to local (Omaha) bookstore sales.

Bob Ford's "Beagle Tales" returned to #8 in print thanks to catalog sales.

Steve Troutman had a second book in the top 10, "The Trevorton, Mahanoy and Susquehanna Railroad," thanks to author presentations.

Shelly Frome's "Twilight of the Drifter" rounded out the list thanks to exposure on CBS in the Connecticut area declaring the book one of the top 5 by Connecticut authors after "The Hunger Games."

Brandon Musgrave's "Hour 30" ranked at # 6 in eBooks. Novels "Murder in the Seventh Cavalry" by Bob Broomall (#4), "Pythagoras the Mathemagician" by Karim el Koussa (#5),
"Howl of a Thousand Winds" by Morris Workman (#6), "The Amish Rebel" by Preston Nuttall (#8), and "The Leviticus Mission" by L D Knorr (#10) packed the top ten eBooks. Also making the eBook rankings was "Who Sh*t in My Zen Garden?" by Jackson Holiday.

Sales for the month of June were up over 29% compared to same month sales in 2011 and down 9% over last month. July was the second strongest sales month in 2012, following a strong June. For the month, print sales were up slightly in July (as compared to June) while eBook sales dropped significantly due to the fade of the effects of recent promotions.

"July was helped by reports from Taiwan regarding our foreign rights deal for 'Fireproof Moth'," said Lawrence Knorr, the CEO. "Had we maintained our eBook pace, we would have had the best month of the year."

Year-to-date, through the end of July, sales declined 4% as compared to 2011. Print sales declined nearly 15% while eBook sales have soared over 4x. Inventoried books have dropped over 30%. The company remains profitable - tracking better than last year despite a slight decline in sales.

"Our sales have been trending up of late," said Knorr. "If the trend continues, we will be on track to exceed our record year of 2011."

Following are the top overall print sellers by category:

History / Memoir - "Fireproof Moth" by Milo Thornberry
Fiction  - "The Sign of the Eagle" by Jess Steven Hughes
Poetry - "Roadman" by Stefan May
Children's - "Goodnight Sammy" by Amanda Brown
The Arts - "Dark Arts 2011" by Nunzio Barbera  
Self-Help - "Create a Healthy Lifestyle" by Michael Panar
Christian  - "The Great Endtime Revival" by James Wuthrich
Metaphysical - "Messages from Beyond" by Michele Livingston
Reference - "Education Behind Bars" by Chris Zoukis

The company released six new titles during the month of July:
"Life Extension: New and Current Possibilities" by James Golczewski
"A Treatise: The Art of Casting a Fly" by Paul Argentini
"The Rambergers of Rough and Ready" by Steve E Troutman and Jeanne Adams
"Seeking Samiel" by Catherine Jordan
"The Rest Area Murder" by L D Knorr
"The 3-5-7 Model" by Darla Henry

For a complete ranking, please see the Sunbury Press web site:
http://www.sunburypress.com/bestsellers.html

For a complete list of recent and upcoming releases, please see:
http://www.sunburypress.com/releases.html