Experient Wins Nielsen Expositions: Signs 5-Year Agreement

July 31, 2012 - PRLog -- Frederick, MD – Nielsen Expositions has selected Experient to be their preferred partner for event registration and lead management services for 31 shows annually for a five year term. This partnership allows Nielsen to leverage the event industry’s most innovative technologies and depth of knowledge to enhance their attendee and exhibitor experiences.

“Nielsen is excited to partner with a reputable, industry leader. Experient’s high level of customer service and technologically advanced solutions have exceeded our expectations thus far. We are looking forward to many years of continued success”, said Cindy Sample, Nielsen Expositions’ Operations Director.

According to Lori Jenks, Vice President of Operations for Nielsen Expositions, “Experient’s ability to understand our customer’s needs was exemplary. We ultimately chose to contract with them because of their long-term strategic vision and their dedication to providing top-notch innovative products and solutions”.
The partnership adds to Experient’s portfolio such notable shows as KBIS, Outdoor Retailer, Interbike, Couture, PhotoPlus Expo, Medtrade, and ASD Las Vegas. The addition of these and all other Nielsen Expo events, casts Experient as the industry’s leading registration service provider.
Covering key industries from Building and Design to Sports and Retail, Nielsen Expositions is a leading organizer of tradeshows complemented by industry analysis and market intelligence from its award winning publications and websites. As a vital source of sales and marketing solutions, Nielsen Expositions’ products and services enable clients to establish and maintain business relationships, generate new business and market more effectively and efficiently. Nielsen Expositions supports client B2B objectives by connecting influential decision-makers through established marketing platforms. For more information on Nielsen Expositions, visit www.nielsen.com.

Experient, a Maritz Travel Company, leads the industry as one of the best-known and most respected brands in the event management world. Its core services include providing registration, housing, event planning and management, site sourcing/contract negotiation, and lead retrieval services for association, tradeshow and government clients. Experient employs professionals dedicated to fulfilling its vision of perfecting the event experience to deliver leading-edge thinking, experience and technology solutions for meetings, conventions and exhibitions around the world. Visit http://www.experient-inc.com for more information. Media kit and available staff portraits may be found at http://www.experient-inc.com/press.