New online store for foodservice industry launches

July 26, 2012 - PRLog -- Following the recent relaunch of True's range of foodservice refrigeration in the UK and Ireland, The Big Ice Box has become one of the first retailers to begin selling the American manufacturers refrigeration products to these markets with the launch of their new online store.

True has been manufacturing quality commercial refrigeration equipment for over sixty years and is recognised as one of the world's leading refrigeration specialists. All True products are backed with a three-year parts and labour warranty, and a five-year warranty on compressors for peace of mind.

The Big Ice Box (http://bigicebox.com/uk) provide the full range of True commercial refrigeration products available to Europe, from standard upright fridges and freezers to under-counter units and worktop refrigerators. In addition to this, True's range extends to food preparation tables, horizontal freezers and back bar coolers and direct draw beer dispensers.

As well as selling True's quality refrigeration products online to the UK and Ireland, The Big Ice Box also sell a range of modular cold rooms, cold room kits that are shipped complete with shelving and refrigeration units, modular shelving solutions and specialist Bravo artisan ice-cream machines.

With a presence in both the Republic of Ireland and Northern Ireland, The Big Ice Box's Managing Director Pauric McArdle believes that it's an exciting time to begin selling online,

"We've witnessed the massive growth of online sales in Ireland and the UK among ordinary consumers and believe that this trend is transferring to business purchases. We're excited and optimistic about the launch of our new online store and the opening of a potentially lucrative sales channel".

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About The Big Ice Box
The Big Ice Box has been distributing and installing refrigeration solutions in Ireland and the UK since 2002. Their clients range from small corner shop butchers to large supermarket chains like Marks & Spencer, SuperValu and Tesco. Recently, the company was trusted as the exclusive provider of cold room storage solutions to the Aviva Stadium.

For more information visit http://bigicebox.com/uk, email contact@bigicebox.com or phone 028 90 923343.