SAP CRM Too Expensive and b2b2dot0 and Magento eCommerce Better Solution for Blount International

SAP CRM Too Expensive and b2b2dot0 and Magento eCommerce Better Solution for Blount International
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July 25, 2012 - PRLog -- Several years ago, Blount International, Inc. was feeling the pressure from all sides. Everyone involved wanted to “get online” with an e-commerce solution. Key distributors wanted it.  Dealers wanted it.  Division managers wanted it.  Barry Brunetto, Blount’s VP of Information Systems, was tasked with solving the problem.  But, his early research uncovered solutions that were too expensive, too hard to customize, and too slow to implement. Then one day he got a call from b2b2dot0.  Less than six months later, Blount was processing orders online — and those orders were completely integrated with SAP in real time.
According to Brunetto, “The first thing we did was look into SAP’s CRM solution, which we owned but hadn’t installed yet, and put together a total quote for the solution. It seemed like everyone wanted to do the project until they saw the price tag. A year later, the business resurfaced their desire to get on the web and I updated the SAP CRM proposal and got the same response. Europe HQ decided to do some dealer direct selling which put even more pressure on us to be able to offer a B2B portal. They took the initiative to investigate ways to get on the web. They spoke to vendors who did custom websites under SAP CRM. The thought was that if they couldn’t deploy website order management capabilities to their customers, they at least wanted internal users to access a B2B website for sales.”

About b2b2dot0:
b2b2dot0 ( enables manufacturers who run SAP to provide an online B2B order-to-cash process for their customers and employees.
b2b2dot0 offers a real time SaaS eCommerce solution that reduces costs, labor, risk, and Days Sales Outstanding by extending SAP data and business processes to the online ordering process. B2B buyers get accurate, real time, and personalized information as well as online access to official order documents. Buyers are empowered to make accurate business decisions in a self-service mode, and accounts payable roles can utilize the Web AR solution to apply credits and pay open invoices online.
Magento and b2b2dot0
Magento is a powerful open-source eCommerce platform that manufacturers can use to build and run online stores. It offers manufacturers the ability to easily create customized eCommerce experiences for their buyers, and enables companies to market their products to a variety of audiences. Integrating Magento with b2b2dot0′s SAP-integrated service, manufacturers can create a web sales channel focused on their largest revenue source that rivals those of consumer-oriented sites.
Actionable Intelligence drives eCommerce profitability.  According to b2b2dot0 CEO, Sam Bayer, “We continually monitor our clients' eCommerce sites for information regarding web traffic, business intelligence, customer satisfaction, defects, and other data.  This is vital information that manufacturers can use to improve processes, enhance the user experience, and maximize order management efficiency.”  
Focusing on Core Competencies
Bayer also noted that, “All of our clients have made a conscious decision to focus on their core competencies...manufacturing...and the support thereof. They do not want to become eCommerce technology gurus.”  The "modern day" IT Executive is more concerned with delivering real value to their customers and maintaining organizational agility than growing the number of software developers in their organization.  

Sam Bayer, CEO
Source:TR Cutler
Tags:Sap, Ecommerce, B2B, Integration, Magento
Location:United States
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